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Matthew Moritz
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Matthew Moritz

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breakfast is more important that obeying traffic controls and handling ones vehicle in way that doesn't create additional danger to others.
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Matthew Moritz

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Absolutely!  Working as an advocate, this needs to ALWAYS be our message to get to those "interested, but concerned" people.
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Matthew Moritz

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Every person who is advocating for any sort of change that requires individuals to take action needs to internalize these. My personal favorite is #1 - "Imagine willpower doesn't exist" and #7 "Inform...
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Matthew Moritz

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Fascinating to me that the auto overtook both the Stove and the Telephone for 50% reach of the populace.  Make a certain amount of sense though, for the albeit HIGH investment, it has the potential to vastly improve efficiency of one of the least interesting portions of many people's days - getting from A to B.  The telephone slow adoption could just be the time necessary for the lines to be strung to make it worthwhile and the stove was just a new technology that probably didn't really make a huge impace on cooking efficiency, especially if the romantic notion of a single wage earner in a given household is true, improving that person's efficiency isn't a huge impact on the household.
Mapping when some of our most popular technologies - like air conditioning and internet - reached 50 percent penetration.
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Matthew Moritz

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Especially the Mouseover Text..8)
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Matthew Moritz

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We're getting closer to understanding exactly what happens to our bodies when our bikes crash.
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