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Kes Sampanthar
Works at Cynergy Systems
Attended Newcastle University
Lives in Albany, NY, United States
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Kes Sampanthar

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Who knew dentists could have raving fans??
reviewed:
Billington Family Dentistry
2911 U.S. 9, Ballston Spa, NY 12020
Through my research into 'Motivational Design' I consult with companies all the time about customer experience and the last place I was expecting to find AMAZING (yes AMAZING) customer experience was during a dental visit. Billington Family Dentistry take the customer's experience very seriously and they have taken a potentially unpleasant experience and turned it into something that I have shared with many people.
The Dentist is the last place you would look for this level of customer experience excellence but through friendly and engaging staff, a process and environment that is professional and inviting they have turned me into a raving fan. Who knew dentists could have raving fans??
Highly Recommended!!
Quality Excellent
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I bet Dr. Wilson does. 

waves to Kes
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We think technology should work for you—to be there when you need it and get out of your way when you don’t.

A group of us from Google[x] started Project Glass to build this kind of technology, one that helps you explore and share your world, putting you back in the moment. We’re sharing this information now because we want to start a conversation and learn from your valuable input. So we took a few design photos to show what this technology could look like and created a video to demonstrate what it might enable you to do.

Please follow along as we share some of our ideas and stories. We’d love to hear yours, too. What would you like to see from Project Glass?

+Babak Parviz +Steve Lee +Sebastian Thrun
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Hi Jodi... long time
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Kes Sampanthar

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…teachers report frequent use at school and about half of students report to take it home. Students in general master basic operation of the laptop.
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Awesome idea to collect new SF stories about technology breakthroughs. I just ordered my copy!
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Kes Sampanthar

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Facebook, Google, and the mirage of "engagement"

I've been struck by a host of stories lately with headlines trumpeting the fact that people spend more time online with Facebook sites than at Google. Google, of course, has played into this narrative by positioning themselves as a social alternative to Facebook. 

What's sad to me is that Google used to pride itself on the speed with which it helped you find the information you want, and then get out of the way.  "Time on site" is a terrible metric for an information utility!

When I'm looking for the answer to a question, when I'm looking for directions or my next appointment, or directions to my next appointment, when I'm getting routed to interesting articles that I want to read, Google provides more utility the less time I spend on site.

There's a real danger here that Google will fall into the Yahoo!  trap, forgetting who they are by pursuing the competition.  Yahoo! was a terrific content destination, and lost its way trying to be a search engine.  Might Google be doing the same in trying to become a social destination?

With a little time to reflect on the Google I/O announcements, I'm disappointed by how many of them were social time wasters rather than real improvements in utility.

I do think social should be an important part of Google's strategy, and overall, I'm impressed by the way they are integrating social across all of their products, but my advice for competing with Facebook is to constantly focus on how to make social data more useful - which may mean less time on site - rather than more "engaging."

Of course, both Google and Facebook time on site is dwarfed by the "time on site" of television, that vast wasteland of passive consumption. That ought to tell us something about the folly of time on site as a metric.

I want services that help me get more benefit from less time online, not services that take me further and further from time in the real world. 

This may be why of all the announcements at Google I/O, I'm most excited about Project Glass.  While the demo for Glass emphasizes how it can be a powerful vector for social sharing of experiences (that skydive was awesome!), Glass will avoid marginalization (I heard several people refer to it as "the Segway of 2012") only by focusing relentlessly on becoming useful rather than becoming engaging.  It will need to slip into the background rather than being in the foreground, a tool for enhancing our engagement with the real world rather than our engagement online.

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Kes Sampanthar changed his profile photo.

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This is my TEDxAlbany talk on Motivational DNA.
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This is my talk from TEDxPennQuarter this year. Reinventing the Mind (or Mind 4.0)
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It's the Chocolate Rain dude! I don't like this song as much though.
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Have him in circles
133 people
Rosemary Harrison's profile photo
Igor Asselbergs's profile photo
Taggard Andrews's profile photo
Peter Ruthenberg's profile photo
Greg Digneo's profile photo
Ricardo Gonzalez's profile photo
Work
Occupation
Cynergy's Director of Media Strategy
Employment
  • Cynergy Systems
    Director of Media Strategy, 11 - present
  • Akamai Technologies
    Practice Manager of Media Strategy, 9 - 11
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Currently
Albany, NY, United States
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Introduction
Kes Sampanthar is Cynergy's Director of Media Strategy. Kes is an award-winning innovator and recognized strategic thinker. He is a prolific inventor and a self proclaimed “idea addict” with the audacity to reinvent meaningful experiences. He has spent decades researching the intersections of neuroscience, behavioral economics, paleoanthropology, game theory and evolutionary psychology, which led to his development of a new user experience paradigm, called Motivational Design. Kes designs, invents and plays games and was the inventor and founder of MetaMemes. Kes was born in Sri Lanka and raised in the United Kingdom. He went on to study Computer Science and Artificial Intelligence at Newcastle University. Prior to joining Cynergy Systems, Kes has had numerous key leadership roles at Akamai and set up four companies of his own touching countless fortune 500 companies along the way. Kes is currently writing a book on Motivational Design, which will be published in Fall 2011.
Education
  • Newcastle University
    Computer Science, 1989 - 1994
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Gender
Male
Through my research into 'Motivational Design' I consult with companies all the time about customer experience and the last place I was expecting to find AMAZING (yes AMAZING) customer experience was during a dental visit. Billington Family Dentistry take the customer's experience very seriously and they have taken a potentially unpleasant experience and turned it into something that I have shared with many people. The Dentist is the last place you would look for this level of customer experience excellence but through friendly and engaging staff, a process and environment that is professional and inviting they have turned me into a raving fan. Who knew dentists could have raving fans?? Highly Recommended!!
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Public - a year ago
reviewed a year ago
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