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Smith Micro Software, Inc.
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Mobile marketing analytics help us identify the best mobile marketing techniques and approaches and how to get the most out of them.
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Usually, industry analysts such as myself wait until December for the annual ritual of "predictions" columns.
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"The Brand Aid survey found that when people view brand ads alongside relevant content, they're 10% more likely to pick up new information, nearly 20% more likely to feel more positive about the advertiser and, crucially, 23% more likely to think that the ad is relevant to them."
All trends are leaning towards mobile first. Americans are spending 51% of their time consuming online media through a mobile device. In the years to come, everything will have to be mobile first, in…
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Investors: Interested in learning more about Smith Micro (NASDAQ:SMSI)? On June 7, our President and CEO Bill Smith will present at the LD Micro Invitational hosted at the Luxe Sunset Bel Air Hotel in Los Angeles. Meetings can be scheduled through LD Micro or by contacting us directly at ir@smithmicro.com. http://smsi.me/1sqahYP
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New Blog Post: Mobile: A Marketing Opportunity Like No Other http://smsi.me/1XzAuzK
Marketers must approach mobile engagement as a personal relationship rather than a traditional channel to meet the high expectations of mobile consumers.
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Great video from Forbes explaining Big Data: http://smsi.me/1Xlx5EY

Our take: Collecting actionable data is key! Optimize your customers' experience with mobile insights http://smsi.me/1Xlx83A
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Article via RCR Wireless: What Wi-Fi Standards are coming up next? http://www.rcrwireless.com/20160501/network-infrastructure/what-wi-fi-standards-are-coming-next-tag6-tag99
What Wi-Fi standards work is currently underway? RCR Wireless looks at the plans for Wi-Fi to move into new spectra and new use cases.
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MU-MIMO (multi-user multiple-input multiple-output) highlights Wave 2 certification: "Instead of an access point transmitting and receiving data to one device at a time and taking turns among devices, MU-MIMO enables multiple devices to be served with simultaneous data streams... from a consumer's perspective, these benefits are obvious when it comes to typical applications such as video streaming."
Wi-Fi Alliane officially starts interoperability 802.11ac Wave 2 certification today, with features including MU-MIMO and more to improve speed, capacity.
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Analyst Adlane Fellah dives into how operators can harness new quality of experience tools to ensure that Wi-Fi networks aren't just best effort.
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NetWise Passport 2.0: Helping Operators Attract Wi-Fi Users with "Zero-click" hotspot access, which improves subscriber onboarding and overall user experience. [Press Release] http://smsi.me/1XE7OHG
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Check out this VentureBeat article penned by our CMO, Carla Fitzgerald http://smsi.me/1U9DUq5
In a March 2016 article, Marketing Land columnist Josh Todd nailed it when he wrote that “we’re in the midst of a mobile engagement crisis.” To back up this claim, Todd cites eye-opening stats like:
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http://smsi.me/23EvcCP Check out this video featuring Zonetail's anchored local mobile platform. We're proud to partner with Zonetail to add real-time, context-based mobile engagement functionality to this transformational technology for the hospitality industry. Learn more about our partnership http://smsi.me/23EvdXm
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In their circles
48 people
Have them in circles
666 people
STREETAFFILATES's profile photo
Yoyishernandez Muñoz's profile photo
shaikh hussain's profile photo
Daniel Potter (dlp)'s profile photo
Eddie Perez's profile photo
Paul Harris's profile photo
cosmosfilms production's profile photo
Ali Alfadny's profile photo
Jeff Stewart's profile photo
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1 (949) 362-5800
Address
51 Columbia Aliso Viejo, California 92656
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Forward Thinking, Delivered Today.
Introduction

Smith Micro provides software to simplify and enhance the mobile experience. As the leader in wireless connectivity, our applications ensure the best Quality of Experience for mobile users while optimizing networks for service providers and enterprises. Using our intelligent policy-on-device platform, along with premium voice, video and content monetization services, we create new opportunities to engage consumers and capitalize on the growth of connected devices.