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Regular A/B testing will allow you to optimize your messages and make the most of all your email campaigns. #emailmarketing  
Unless you are doing regular A/B tests on your emails and your landing pages, you can never be sure that your email marketing campaigns are…
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Check out these tips for creating an effective emotional marketing campaign
An emotional appeal can be extremely effective in the world of marketing. The people who create radio and TV spots have known this for years, and email marketers are using the same techniques to make a connection with their viewers and get better results. This appeal to the emotions of consumers is so important that…
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If you need to find some great images you can use for free, these sites can get you started. #freeimages   #emailmarketing   
They say a picture is worth a thousand words, and that is definitely true in email marketing. The right image can get the attention of your readers, point them to the right spot and get them to take action. If you are not spending time fine tuning your images, you are not optimizing your email marketing…
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Want to learn best practices and discover proven tactics to optimize your email marketing campaigns?
We have just released our new eBook. "Advanced Email Marketing". It's 100% free 
Grab it here >>> http://www.sendblaster.com/advanced-email-marketing-ebook-free
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Gmail recipients will now be encouraged to unsubscribe from lists they no longer want to be part of, which in the end should save legitimate marketers from a number of problems. What Should Email Marketers Do? #emailmarketing   #gmail  
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Following these tips can help you steer clear of false positives and allow your company to keep its good name and solid reputation. #emailmarketing  
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Check out why emails get bounced ...and how to minimize bounces. #emailmarketing  
According to Bounce.io, every day 31 billion emails bounce. That means 31 billion messages never reach their intended recipients, and the hard work behind crafting…
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Customer loyalty is impossible to buy, but it is invaluable to your business. Learn how to build loyalty with email marketing. #emailmarketing
Email marketing is not just about short-term profits and selling products. Email marketing can drive sales and help you gather leads for the future, but the real promise goes far beyond those short-term benefits. A good email marketing program can increase customer loyalty, build brand awareness and help your business long into the future. Why…
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If you are looking for a way to make your unsubscribe page shine, the following tips can help you get started. #emailmarketing  
As an email marketer, you hope your list members never leave. You work hard to provide them with quality content and useful information, and you want them to look forward to each new message. Even so, there will be subscribers who no longer want to receive your emails, and you need to provide a simple…
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In email marketing, it is essential to calculate ROI. If you do not take the time to calculate your ROI (Return on Investment), you could be wasting money with every marketing campaign and throwing away a chance to generate better returns. 
  Return on investment, or ROI, is one of the most important concepts in the world of business. Calculating the return on your investment allows you to focus  your energy - and  your precious money - on what works while avoiding wasting funds on things that do not generate a real return. When it comes…
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No matter how tempting it might be, building your email list through scraping is always a bad idea.   #emailmarketing  
We all know how hard it is to build a new list from scratch. Building a new list of email addresses requires a lot of time, money and patience, and the urge to speed things up can be very strong. That may be why so many newbies consider taking the shortest, and apparently cheapest solution…
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Email Marketing Software
Introduction
SendBlaster is developed and promoted by eDisplay srl, an Italy based software company providing solutions and tools for web marketing, targeted at small and medium sized businesses worldwide.

Download SendBlaster from this page:http://sendblaster.com/download/ 
Latest release: 3.1.6

SendBlaster is a powerful email marketing software that will allow you to communicate with your customers and friends by creating and sending customized e-mails using your database and integrating with your web site mailing list.