Twitter launches Moments, a Curated News Feature allowing anyone to read News Easily. #twitter #TwitterMoments
A day after announcing its CEO, Twitter is rolling out a new product formerly known as Project Lightning.
It’s now called ‘Moments’ and it is the first fundamental product change since the company’s launch.
Moments is a magazine-like view of Twitter that works even if you’ve never followed a single person.
Twitter moments is entirely different from Facebook moments.
A moment in Twitter is a collection of tweets. They can be viewed in the app, shared via links, or embedded on third-party websites.
For now, most moments are assembled by TWitter's own curation team, and some are contributed by partners like Bleacher Report, Buzzfeed, Entertainment Weekly, Fox News, Getty Images, Mashable, MLB, NASA, New York Times, Vogue and the Washington Post.
Twitter expects its role in moments will evolve over time to emphasize curating moments over creating them.
Tapping on the new lightning bolt tab on your phone opens a list of Moments
The Moments home screen, called Today, offers the kind of news you might expect to see on any news app these days: a mix of national and world events, politics, business, and one or two quirky stories
You can also swipe through to topics including “Entertainment” and “Sports” to find more stories from the past few days.
So, it looks like Twitter is now running a media company inside a technology company.
For now, the moments tab is shown only to US Twitter users, but you can view the links anywhere in the world. Over time, Twitter expects to localize Moments in more places
Inside the app, Moments looks like a magazine or news app: a few featured stories, and a list of others you might want to read. Everything is full-screen, with a premium on images and video.
Moments are often updated as new information or great Tweets become available. You’ll know a story has been updated since your last view when you see a blue dot in the upper righthand corner of the image associated with the Moment. For stories that update very frequently — like live sporting events or awards shows where it’s critical to know what’s happening minute by minute — you’ll see an option to follow the Moment, which blends the Tweets directly into your timeline. So you can keep track of the latest updates in real time without having to tap back and forth between tabs.
Today TWitter is rolling out the Moments to people in the US across Android, iPhone, and the desktop web. And, it is planning to bring this same functionality to more places in the coming weeks and months.