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Patrick O'Keefe
5,027 followers -
Author, Speaker, Entrepreneur
Author, Speaker, Entrepreneur

5,027 followers
About
Patrick's posts

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Jessamyn West is a member of mlkshk, an online community that’s closing. She’s part of a community-led effort to build the next place where this group of people will get together.

Best known for her work in the library space, she’s also an experienced online community practitioner, having spent 10 years on staff at MetaFilter, leaving as director of operations. Building on our recent discussions on Community Signal about the thoughtful way to close a community, we look at mlkshk as an example of a group that has done it right. Plus:

• The differences and similarities between dying and being banned from an online community
• Why it’s easy for community members to love new ideas, but hard to get them to commit to helping make them real
• The disconnect between wanting to be a moderator and actually being good at it

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The reason that people come to your online community impacts how you manage that community. It is one of the factors that guides the choices you make and the strategies and processes that you deploy.

If people come to your community because they have cancer, your approach is going to be different than if they were coming because a product broke or because they enjoy a particular hobby. That’s exactly the type of community that +Cosette Paneque of +Breast Cancer Network Australia is responsible for. On the latest episode of Community Signal, we discuss the unique circumstances around managing a community that connects around breast cancer, including:

• The first thing Cosette wants new members, who may have just received the worst news of their life, to see
• Creating processes around death in our communities
• How cancer survivors continue to contribute to the community

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With a career in online community spanning more than 25 years, including 20+ leading influential online community The WELL and 13 as director of communities for Salon, +Gail Ann Williams is a pioneer of the community industry.

On the latest episode of Community Signal, the inside stories and lessons that Gail shares, from The WELL, weave together to create an overall theme of how to protect, respect and inform the communities that we serve. Including:

• The right and wrong ways to close a community
• Understanding privacy and confidentiality in community spaces
• What happens when your community software reaches “religious significance”

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Online communities have the potential to create amazing, awe-inspiring moments. But they can sometimes get lost in a sea of cynicism and the day-to-day work of community management.

After 10 years in community, with stints at Cisco and Intuit, +Rachel Medanic is “passionate about awe.” What does that mean? And how do you encourage awe in your community? Plus:

• Building a community vs. building an audience
• Enterprise social networks and how small efforts by a community manager can lead to big gains
• Alphabet Inc. subsidiary +Jigsaw’s introduction of Perspective, a tool aimed at improving online conversation

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+IMDb has closed and erased their 18 year old message boards. Media coverage of this announcement has generally followed a similar theme: Trolls forced them to close. Blame the trolls. They were unstoppable.

But that perspective is completely dismissive of the community profession, and the tools and strategies we have at our disposal. Trolls don’t force us to close communities. But apathy definitely does. +Timo Tolonen, head of community at +giffgaff, a community-first mobile phone service provider, joins the show for an in-depth discussion on the announcement and resulting impact. Plus:

• The value that exists within the IMDb message board archives
• Why quick community closures harm your most loyal members
• How giffgaff restructured its community team to focus on specialization

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As employee #9 at +Kickstarter, Cindy Au was the company’s second community hire. She rose to lead a team of 30, bringing community all the way to the executive meetings as Kickstarter’s VP of community.

Cindy tells the story of how she built that team, and what led Kickstarter to add community at the executive level, on this episode of Community Signal. Now, more than 2 years out of that job, she also talks about her efforts to find a new, challenging role that moves her career forward. Plus:

• The “a-ha” moment that happened that Cindy started participating in the executive meetings
• Why community success metrics were important to Kickstarter
• How she created a verticalized team structure based around the platform’s strongest categories

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Only 32% of American adults have “a great deal” or “a fair amount” of trust in the mass media, according to a Gallup poll released in September. Gallup has been asking this question since 1972, and this was the lowest figure they have recorded.

What can be done, on the media side, to address this growing and historically high level of distrust? One answer: Invest in community and engagement editors. +Mick Côté makes the case on this episode of Community Signal. He’s the engagement editor at the Montreal Gazette, Canada’s longest running daily newspaper, founded in 1778. Plus:

• How reading the comments makes better editors
• Why community can be a competitive advantage in an increasingly packed media landscape
• Bringing urgency to community management

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Today is Community Manager Appreciation Day 2017 and, on Community Signal, we’re talking about the past, present and future of CMAD, with its creator, digital veteran +Jeremiah Owyang of +Crowd Companies.

Now in its eighth year, CMAD recognizes the “pretty damn tough job,” in Jeremiah’s words, that community managers (and professionals) have, which can be thankless and misunderstood. We also discuss:

• How to be successful with the council/association model
• The career opportunity for community professionals in the shared and collaborative economies
• Will there be a 30th CMAD?

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Recently on Community Signal, we discussed the career ceiling in community management. We’re extending that conversation on today's episode, talking about the community manager job hunt with an experienced professional looking for work.

+Trella Rath has spent time at Fandom (formerly Wikia), Wargaming America, Goodby Silverstein & Partners and Mekanism, where she was laid off right before Christmas. Since then, she’s been searching, applying and interviewing for a new job. We discuss the challenges and surprises of looking for a community role in 2017. Including:

• Why some companies lowball community pros on salary
• Recommended sources of community management jobs
• The politics and drama of wiki editing

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Really enjoyed the audio book of Trevor Noah's "Born a Crime." Hearing him tell it, using various accents and languages, made an amazing set of stories even more engaging.

Also, it's not a political book, it's about his childhood. No matter where you stand politically, it's an incredible listen.
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