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nicholas you
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The New Year brings new promise for compliance professionals.
The year ahead is full of promise. Good news for all here: we’ll no doubt continue to see the rise of the compliance profession in 2016. Michael Volkov forecasts changes to come and trends to watch.
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Mobile marketing via text message will be one of the biggest areas of growth and potential in 2016 
14 startup founders predict which mobile marketing methods will dominate the first half of 2016 so other business owners can understand where to focus their energy.
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How to Keep Your Trademark Alive
After successful registration with the U.S. Patent and Trademark Office, an registrant must take steps to maintain the trademark. Namely, between the 5th and 6th years after the trademark registration date, an registrant must file an initial Section 8 Declaration of Continued Use or Declaration of Excusable Non-Use of the mark.  In the event an registrant fails to file a Section 8 Declaration, the trademark registration will be cancelle...
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What is Trademark Dilution?
Aside from claiming trademark infringement, a trademark owner can bring suit for trademark dilution under federal or state law. Under federal law, the standard used by courts is whether the mark is “famous.” In determining whether a particular mark is famous, the court will consider the following factors:  (1) the degree of inherent or acquired distinctiveness (2) the duration and extent of use (3) the amount of advertising and publici...
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Be charming, not tedious.
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2016 is the Year of Mobile Marketing #SMS
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Great read on Fear of God and founder Jerry Lorenzo
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Costco v. Tiffany
Costco Wholesale Corp. v. Tiffany & Co. A U.S. District Court in Manhattan has ruled that Costco violated federal trademark laws when it sold engagement rings labeled “Tiffany” that were, in fact, not from Tiffany & Co. The legal battle between the high-end jeweler and the warehouse club chain began on Valentine’s Day 2013 when Tiffany & Co. filed a trademark infringement and counterfeiting suit against Costco. In response, Costco filed a c...
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It's not just about driving engagement...
Learn the key skills all social media community managers should have to be effective.
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John Elliot and Aaron Lavee have managed to grow an initial investment of $30,000 into a fledgling business that’s set to generate revenues in the “seven-figure-range,” propelled by its standout basics and healthy online fanbase.
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Have him in circles
1,452 people
Vlado Janjic's profile photo
Kenny Mac's profile photo
boxsiesbriefsies's profile photo
See The World's profile photo
Tina Golden's profile photo
Jay Bartels's profile photo
Awesome Photography Page's profile photo
joy rahman's profile photo
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Work
Occupation
Attorney + Consultant
Skills
Trademarks + Contracts + Content Marketing + Digital Analytics + AdWords + Social Media + Events + Public Relations + Branding + Business Development
Story
Tagline
In-House Counsel x Brand Consultant
Introduction
Nicholas You is an attorney licensed to practice law in the state of California. His primary focus is trademarks and contracts.

In addition to his legal work, Nicholas is an ingenious marketer with a strong understanding of marketing strategies and metrics to drive growth, awareness and loyalty. His work on social media, e-commerce and content-based channels are innovative yet tightly focused.

Nicholas is often counted on as a consultant with an extensive background in the sports, entertainment and fashion industries. These experiences have provided him with a diverse skillset, invaluable insight and an expansive network.
Basic Information
Gender
Male
Looking for
Networking
Birthday
March 4