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Miss Selfridge, making everyday glamorous since 1966
Miss Selfridge, making everyday glamorous since 1966...
With over 200 stores worldwide, Miss Selfridge presence on the high street is confident, cool and ever expanding. As a brand we are dedicated to delivering gorgeous daywear, shoes, boots, accessories and killer going out outfits to stylish young women.
We first started out as the young fashion wing of Selfridges' department store in 1966 right at the heart of 'swinging London'. By 1967 Miss Selfridge could be found in Lewis' department stores and by 1969 independent shop fronts had bee secured in Croydon, Brighton, Regent Street and Brompton. Today we have stores in countries including UK, Ireland and The United Arab Emirates in addition to a buzzing online presence.
Over the past four decades, Miss Selfridge has proven to be one of the most well-loved brands on the British high street. Despite numerous changes in ownership since its birth, Miss Selfridge has proved that its name, reputation and brand power can stand the test of time.
A few things you might not know about us; we were one of the first retailers to use Kate Moss as a campaign model and our campaign archive includes other megawatt stars such as Yasmin Le Bon and Nicollette Sheridan. We were also the first retailer to advertise on the London bus'. Not bad for a brand that started out as a 'little sister'.
As a boutique brand, Miss Selfridge works hard for its customers, aiming always to bring a sense of glamour to the occasion – be it evening, beach or casual. Drawing inspiration equally from vintage silhouettes, beading and prints as it does from directional trends the aim is always to create a distinctively flirty, fun and wearable style for fashion aware women. Enjoy...