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Lemongrit
Branding Solutions for Food Industry and Hospitality
Branding Solutions for Food Industry and Hospitality
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During AAHAR 2015, we enjoyed the impressive presentation by RATIONAL AG, one of the largest manufacturers of professional food steamers and ovens in the world. It impressed us and we decide to take an interview with Sascha Barby the Head of Product management Application RATIONAL AG. Here is what he had to say

#interview #rationalag #foodindustry #lemongrit 

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It is unquestionably a laborious task to bring innovation. Most of the start-ups prefer to showcase the most valuable feature of the product to generate trust among the buyers. Once, that reliability is built, the business owners play it safe.

‪#‎branding‬ ‪#‎product‬ ‪#‎foodindustry‬

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Now we are on LinkedIn!
Get the latest news, insights, and ideas from Lemongrit -- Brand agency for Food Industry.

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n this extraordinary game of marketing, the slightest negligence by a food entrepreneur can cost them a lot. A restaurant running successfully for a year may start getting less recognition from the customers due to the arrival of a new one. Surprisingly, instead of giving it a patient thought and working constructively, the owner already presumes that the downfall of his business can’t be fought upon.
Wait! May we suggest you something being professionals in the food industry branding. It is a known fact that you must have visited the rival food outlet/restaurant/hotel before. What did you observe? 

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From the perspective of health,  what do you notice in a food outlet during the first visit?
#foodindustry  #food #cleanfood

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Mood photographs of a kitchen in the catalogue creates a bigger impact than expensive 3D rendered designs. Buyers easily associate themselves with such an image. This often leads to a faster decision and results in more sales.

#foodindustry   #productphotography   #kitchen  
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2015-04-04
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Time is short and, therefore, very precious to them. So, why would the customers waste their time in paying a visit to the particular restaurant just to check it out? They would rather check the details online. 
If managed effectively, social media can turn the fortune of your restaurant around. It is a wonderful space where the owner of any food outlet can endorse their business. These days, more and more customers would visit social media to know better about the various restaurants.

#socialmedia   #restaurant   #foodindustry   #branding  

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‪#‎foodindustryinfo‬ #foodindustry  

Detailed List of Farmer Producer Organizations (FPOs-Statewise)

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A BRIEF REPORT ON FOOD PROCESSING SECTOR IN INDIA

http://www.asa.in/…/sur…/Food-Processing-Sector-in-India.pdf

#‎foodindustryreports‬ ‪#‎lemongrit‬ #foodindustry  
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