Profile

Cover photo
Joel Martins
Works at Google
Attended IADE - Instituto de Artes Visuais, Design e Marketing
Lives in Chicago, USA
140,701 views
AboutPostsPhotosYouTube

Stream

Joel Martins

Shared publicly  - 
 
To build love among an audience that had shifted interests and media behaviors, +Wendy's had to reinvent its marketing strategy from the ground up. This meant transforming its approach (and media plan) from spending less than 5% on digital to one where platforms like +YouTube anchored its efforts.

See full case study here:
https://www.thinkwithgoogle.com/case-studies/wendys-fires-up-youtube-advertising-presence-match-shifting-audience-viewership.html

#Wendys #WheresTheBeef #YouTube #YouTubeAdvertising
1
Add a comment...

Joel Martins

Shared publicly  - 
 
P&G raises the stakes (again)!

#ThankYouMom #Strong #Rio2016 #Ad
1
Add a comment...

Joel Martins

Shared publicly  - 
 
The day has come! +Tuhkana Swimwear's new collection is finally here. Check out the website www.tuhkana.com and share it with your friends! +Rute Ribeiro Martins did an amazing job once again and I really believe this will be an incredible year for Tuhkana... 😉
 
Who's counting down the days till Summer? Be the first to shop our new West Coast Collection!
Now you can also shop your favorite looks from our US online store at www.tuhkana.com

#tuhkana #tuhkanaswimwear #westcoast #bikini #swimsuit #summer2016
View original post
1
Add a comment...

Joel Martins

Shared publicly  - 
1
Add a comment...

Joel Martins

Shared publicly  - 
 
An amazing Chrome Experiment, inspired by +Star Wars: The Force Awakens.

#Chrome #ChromeExperiment #StarWars #StarWarsTheForceAwakens #LightsaberEscape
Master your lightsaber to escape the First Order. #LightsaberEscape
1
João Andrade's profile photo
 
Crazy!

Add a comment...

Joel Martins

Shared publicly  - 
 
Celebrating the videos, people, music and moves that made 2015.

#YouTubeRewind #YouTube
2
1
Add a comment...

Joel Martins

Shared publicly  - 
 
How do millennials feed their growing interest in health and wellness? They search. In our new Food Trends Report we analyzed Google Search data to find five major trends. Here we share more insight on one, the rise of "functional foods," and why there's a big opportunity for brands.

#Google #GoogleTrends #GoogleFoodTrends
Google's 2016 Food Trends Report reveals how digital is driving health and wellness trends.
1
1
Add a comment...

Joel Martins

Shared publicly  - 
 
Smart reflections on what the new world looks like from +Baba Shetty.

One: It’s about marketing in a digital world, not digital marketing.
Two: It’s about business outcomes, not just marketing metrics.
Three: It’s about valid data, not just big data.
Four: It’s about prediction, not just reporting.

#marketing #marketingstrategy #digitalmarketing #predictiveanalytics
1
1
Add a comment...

Joel Martins

Shared publicly  - 
 
What an amazing idea, and so beautifully executed.
Find out more about this first-­of-its-­kind delivery vehicle at www.dominosdxp.com

#Dominos #DominosPizza #DXP
2
João Rebelo's profile photoJoão Andrade's profile photoJoel Martins's profile photo
4 comments
 
+João Andrade verdade! Mas eles aqui (infelizmente) ainda não estão muito virados para aí...
 ·  Translate
Add a comment...

Joel Martins

Shared publicly  - 
 
The 1916 Easter Rising is being commemorated by the +Google Cultural Institute in the form of an amazing virtual tour of Dublin.

#Google #GoogleCulturalInstitute #EasterRising #Dublin
Step back in time to the streets, events, and people who shaped history
1
Add a comment...

Joel Martins

Shared publicly  - 
 
Team up to solve a real-life engineering problem from Google. Are you up for the challenge?

When signing up for Hash Code, your team can choose to join one of the participating hubs. Lisboa, Coimbra and Porto have one!

#GoogleHashCode #Google #HashCode
Team up to solve a real-life engineering problem from Google. Are you up for the challenge?
1
Add a comment...

Joel Martins

Shared publicly  - 
 
The questions we asked in 2015.

#Google #YearInSearch
2
Add a comment...
Education
  • IADE - Instituto de Artes Visuais, Design e Marketing
    Branding e Gestão da Marca, 2010 - 2011
  • Escola Superior de Ciências Empresariais - Instituto Politécnico de Setúbal
    Marketing, 2005 - 2008
Basic Information
Gender
Male
Work
Occupation
Account Manager at Google
Employment
  • Google
    Account Manager, 2013 - present
  • SIX:am Portugal (Fullsix Group)
    SEM / SEO Manager, 2011 - 2013
  • SIX:am Portugal (Fullsix Group)
    SEM / SEO Consultant, 2009 - 2011
  • Daymon Worldwide
    Associate Business Manager, 2008 - 2009
  • Step Value - Web Intelligence
    Junior Consultant, 2008 - 2008
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Chicago, USA
Previously
Dublin, Ireland - Seixal, Portugal
Links
Contributor to
Links