Financing Publishing Projects: the international Report
Securing funding for book projects has been one of the main tasks of publishers for hundreds of years. For centuries, it was fairly easy to estimate the costs: small sums of money were needed in the short-term, which were often covered using the company’s own resources, sometimes with considerable self-sacrifice. In these digital times, however, publishing houses want to launch not only traditional book projects, but also whole new business segments and models. The only question is: where do they find the money to do so? The Frankfurt Academy Quarterly has embarked on a journey through the world of investment to find out what lies behind alternative forms of financing, such as crowd investment. Which publishers are relying on corporate venture capital, and how successful has this been? Why do investors tend to see the creative industries as unreliable, despite the fact that they are statistically even more profitable than other sectors? And how do investment options differ between the major regions of Brazil, China and Europe?
Read the full report here: http://de.scribd.com/doc/203171255/Frankfurt-Academy-Quarterly-Spring-2014-Issue-Financing-Innovation
In our Three is a Crowd column we examine three different approaches to investment on a global scale: Brazil, China and the EU. The Brazilian publishing market is strongly influenced by the state – around 40 per cent of the educational market is in the hands of the government. We ask Michael Ross of Encyclopaedia Britannica why his company nevertheless decided to enter the Brazilian market. We then focus on China and ask Chinese-born serial entrepreneur Bowei Gai how the venture capital market there compares to Silicon Valley. Thirdly, as the European Union aims to build a single digital market for its 28 member states, a European public space without borders is also high on the publishers’ agenda – but it will still take a lot of innovation to make it a reality. We ask two insiders how the EU is prepared to support publishers in this, and we discuss with them how it will be possible to improve access to finance for European creative companies, which are facing a financing gap of up to 13 billion euros by 2020.
The US social media and technology giants, such as Facebook, Twitter and Google, all have bases in Ireland. Are there any spill-over effects of this on innovation in the Irish publishing scene? Irish publishing expert Eoin Purcell tells us more in Trending Topics.
Our Serendipity column is based on chance encounters – which very often prove to be the most fruitful. In this issue we learn about alternative forms of financing, such as crowd investment, and we meet successful corporate venture experts like Troy Williams of MacMillan Ventures.
Enjoy your read!