University Athletics Programs Use Hangouts on Air to Connect with Fans

The +Texas Longhorns recently hosted a Hangout On Air featuring newly turned pro and national champion golfer, Dylan Frittelli, and +TCU Athletics held its first-ever Hangout On Air with their athletic director, men's tennis coach, Big 12 spokesman, equipment manager, and color analyst.

Hangouts like these are allowing schools to build more intimate relationships with their fans. While the Longhorn Hangout showcased a star athlete from the largest athletic brand in college sports, the TCU Hangout made it possible for the school to host its own media talk show with experts. TCU also used the "Lower Third" app to identify participants, boosting the Hangout's broadcast news feel.

The Texas Longhorns have hosted several Hangouts, and TCU plans to continue building the fan experience using the tool by exploring more ways to share and interact with fans.

College sports fans can check out the Hangout with +TCU Athletics below, and look to the +Texas Longhorns' stream to watch the Hangout with Dylan Frittelli.
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