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Frederik Hermann
Works at Lumo BodyTech
Attended Karlsruhe Institute of Technology (KIT)
5,856 followers|181,681 views
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Frederik Hermann

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Your jams can change lives. +Jawbone is supporting +charity: water, a nonprofit giving people reliable, lasting access to clean, safe drinking water. Life without a consistent water source is tough, and something as simple as a water tap can spark all kinds of positive changes. Great sound can now do great things for people in desperate need http://bit.ly/1DgNGLu  w/ +Scott Harrison 
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We're delighted to announce UP4™ with payments. Sign up to be alerted: http://bit.ly/1DMmQ2R
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We're delighted to announce UP4, our newest fitness tracker – so advanced it pays http://bit.ly/1aAZFg9 by +Travis Bogard w/ +Jawbone +American Express  #jawbone   #up4   #fitnesstracker   #amex   #payments  
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Frederik Hermann

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Discover the minimalist design of UP2™ - our smallest tracker yet: http://bit.ly/1OHEs3J
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Frederik Hermann

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With the Up3 and Up4, Jawbone’s beginning to collect an enormous amount of data about its users.
The new Up4 has incredible fitness tracking, plus a new way to pay for stuff.
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You can still buy a brand new DeLorean, straight from the factory. XCAR visits Houston in this video: http://cnet.co/1HbPjQS
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Discover the minimalist design of UP2 - our smallest tracker yet http://bit.ly/1zl3NYh by Yves Behar w/ +Jawbone  #jawbone   #up2
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Jawbone unveils mid-range Up2, AmEx-powered Up4 health bands
We're still waiting for Jawbone's long-delayed Up3 to start shipping next week, but that's not stopping it from debuting two new health bands today. The
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Frederik Hermann

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Jawbone announces UP3 shipping dates http://bit.ly/1H8Blzo by +Travis Bogard w/ +Jawbone  #jawbone   #up3  
Jawbone is pleased to announce revised UP3 shipping dates. UP3 is our newest, multi-sensor tracker.
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In their circles
1,439 people
Have them in circles
5,856 people
Sarik Weber's profile photo
Brigitte Konstroffer's profile photo
Bronwyn Ngatai-Wilson's profile photo
Patrick Wagman's profile photo
jenim asis's profile photo
Tim Wilson's profile photo
Claudio Büttler's profile photo
Jonathan Jorge's profile photo
Ronnie Ledesma's profile photo
Work
Occupation
Head of Marketing at Lumo
Skills
Marketing Strategy, User Acquisition, Growth, Communications, eCommerce, Social Media, Brand Development, Messaging, Community Engagement, Public Relations, Word-of-Mouth, Viral Marketing, Market Research, Product Marketing, Internationalization, SEO, Online Advertising, Social Network Analysis, Lead Generation, Email Marketing, Data Analysis
Employment
  • Lumo BodyTech
    Head of Marketing, 2015 - present
  • Jawbone
    Director of Growth, 2014 - 2015
  • Swipp
    Vice President of Global Marketing, 2012 - 2013
  • Talenthouse Inc.
    Vice President of Marketing, 2010 - 2012
  • JAJAH Inc.
    Director of Global Marketing, 2005 - 2009
  • vm-people GmbH
    Marketing Manager, 2005 - 2005
  • Institute of Information Systems and Management
    Research Assistant, 2001 - 2003
  • T-Systems Enterprise Services GmbH
    Trainee, 2000 - 2001
Story
Tagline
Passionate about technology and innovation.
Introduction

Accomplished, results-driven executive with extensive experience in innovative technology companies. Develop and execute high-quality strategic plans focused on marketing, user acquisition, growth, public relations, advertising, social media, SEO, and word-of-mouth. Collaborate effectively with executive leadership and lead global cross-functional teams to meet key business objectives and grow revenue. Develop relationships with key journalists and online influencers. Oversee product launches and develop effective partner and channel marketing strategies. Manage relationships with outside agencies and complete complex competitive analysis. Possesses deep expertise in social media strategies and supervise web development/design and corporate identity. Develop online and print collateral and design and optimize marketing campaigns. Dynamic, highly-motivated leader with expertise in online strategies and commitment to meeting marketing goals.

Education
  • Karlsruhe Institute of Technology (KIT)
    Information Engineering and Management, 1997 - 2003
Frederik Hermann's +1's are the things they like, agree with, or want to recommend.
39+ tips for building a startup after 15 years of success and failure
chrissaad.com

I’ve been working on startups in one form or another since about 1999. I started hanging out in Silicon Valley informally in 2008, and moved

Our Sources Say the Next iPhone Will Include NFC Mobile Payments | Gadge...
www.wired.com

Platforms like Google Wallet, Isis, and Square have been around for years, while Apple has remained curiously silent on the mobile payments

Works with Nest
www.youtube.com

Nest now works with all kinds of devices -- lights, appliances, fitness bands, and even cars. Connect your Nest to things inside and outside

You Can Now Buy Those Futuristic Earbuds From The Movie "Her" ⚙ Co.Labs ...
www.fastcolabs.com

Impossibly small headphones: a great human achievement, or the greatest human achievement ever?

Apple seeds iOS 8 beta 2 to developers alongside new Apple TV OS beta
9to5mac.com

Two weeks following the 2014 Worldwide Developers Conference and the release of the first beta build of iOS 8 to developers, Apple has provi

Deutsche Startups im Valley: "Go big or go home" ⊂·⊃ CURVED.de
curved.de

"Go big or go home": Silicon Valley-Unternehmer Frederik Hermann gibt deutschen Startups Tipps.

Carlypso
plus.google.com

Sell your car with hassle-free.

LaFerrari - The first hybrid with 933hp dedicated... | Frederik Hermann
netzkobold.tumblr.com

LaFerrari - The first hybrid with 933hp dedicated to just 499 clients.

Introducing Buffer for Google+: The easiest way to post to your Google+ ...
blog.bufferapp.com

An unbelievable 3,613 people voted on a particular item in our feedback forum for which feature we should build next. It has been holding th

Honda Civic & Nick Cannon campaign for inspiration with #BestYoursel...
www.frederikhermann.com

Honda and actor Nick Cannon have teamed together to release an inspirational new commercial for their #BestYourself campaign. Here is the vi

Swipp Polls For Facebook Allows Page Admins To Create, Track Polls Direc...
allfacebook.com

Creating polls is one of the many ways to foster engagement on Facebook pages, and new application Swipp Polls for Facebook allows page admi

markxsconsulting
plus.google.com

Estrategias de Marketing Digital & Social Media

State Bird Provisions - Frederik Hermann
www.frederikhermann.com

I’m excited to be going to the now famous ‘State Bird Provisions’ run by Stuart Brioza and Nicole Krasinski tonight. They were just recently

Xbox 180: Microsoft Fully Reverses Xbox One's DRM Policies | Game|Life |...
www.wired.com

The Xbox One will not require regular online check-ins or place restrictions on game lending, Microsoft announced today.

Bath salts and booty: watch a drug-fueled John McAfee uninstall his anti...
www.theverge.com

The strange tale of John McAfee keeps getting stranger. In a video posted to YouTube last night, the antivirus software founder and part-tim

Esplorio
betali.st

Record your travels, share your experiences & discover new places #invites

Swipp+ pivots its social intelligence platform towards the publishing in...
www.examiner.com

The social sentiment platform, Swipp, announced Wednesday a set of new initiatives for the publishing industry. The company entered into a f

We All Spend Too Much Time On Small Ideas. Let's Follow Elon Musk.
www.linkedin.com

I'm just back from the AllThingsD conference where I heard Elon Musk explain how he wants to protect the human race from a possible extincti

KPCB Internet Trends 2013
frederikhermann.com

The latest edition of the annual Internet Trends report finds continued robust online growth. There are now 2.4 billion Internet users aroun

I recently worked with Paul to update all my materials and was delighted with the amazing and high quality work I received back (resume, LinkedIn profile, thank you letter, etc). I received multiple offers following the engagement with Shimmering Resumes, got a new job and I will be making good use of the LinkedIn profile for years to come. Paul has an impressive background and certainly all the credentials needed to provide you with the best possible work. He really took the time to understand my work history and background and turn it into something great. I have already recommended Shimmering Resumes to multiple friends and will continue to do so. Thanks Paul for the great work!
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Public - 2 years ago
reviewed 2 years ago
1 review
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