Responsive design for websites is undoubtedly one of the trends dominating the online marketing world going forward.
Using new methods of typography should simply improve the experience of a user whether on a desktop computer or on a mobile device – whatever technology must be implemented in order to do that is the right method to use.
Leaving out the visual clutter in a website is becoming more important to the end user of the future as well as potential partners than the amount of technology that you can pack into a presentation. All of this points to typography becoming more important than ever for online marketing purposes.
All trends point to the online experience being 99% typography as the backlash against websites that are overly stocked with multimedia based applications continues. If you are looking for a solid investment for your website that you are sure will continue to hold its value, the typography on your desktop and mobile device environments is a solid bet.
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