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Use Google Publisher Tags to enable viewability measurement. For more best practices to help publishers improve their sites #viewability   download the new infographic here: goo.gl/KTWWSB 
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keyvan nabian's profile photoAbolfazll Darzi's profile photoAlex Tuchkov's profile photo
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Hello DoubleClick team! 

Could you please let us know how we can contact you in order to get a DCM account? We've filled the form on your website a day ago, but still didn't get anything from you. 

Best regards,
Alex
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Improving yield, speed and control with DoubleClick for Publishers First Look and exchange bidding - now available to publishers globally.
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The creative process for programmatic: A guide for marketers and agencies
Programmatic buying and data-driven creative can help drive more effective digital advertising campaigns. But connecting the dots between the data and the creative can be a challenge. We've put together a guide for marketers, based on three brand experiments we ran with L’Oreal, Gilt.com, and RBC Royal Bank, that outlines a creative process for programmatic to help you drive more effective digital campaigns. View the guide: http://ow.ly/ZiHxZ
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Make better decisions for your DoubleClick campaigns with Data-Driven Attribution!
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Helping brands promote their apps
App install campaigns help you promote your app to your customers, so they can discover and install it. Today, we’re excited to announce several new features across our DoubleClick Digital Marketing solutions that help you easily build an app install campaign to promote your mobile apps. http://ow.ly/XQXTp
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sonu purohit's profile photo
 
Pls help me!
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Netshoes is the world's largest sports retailer, selling everything from basketball shoes to fitness gear across all of Latin America. Historically they have been deeply focused on performance advertising, and at times have used up to 8 different advertising platforms and retargeters at once in search of the best results.

But recently, Netshoes decided this approach wasn't giving them the best results. They consolidated their media buys across display and video with DoubleClick Bid Manager and the results speak for themselves:

-400% better conversion rate than with other channels, 
-30% view rate on TrueView video ads, with CPVs lower than the market average, and 
-15% time savings across the Netshoes media buying team. 

Learn more about Netshoes’ approach in the full case study. goo.gl/3kl4S1
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Rakesh Bhosale's profile photoVeronica Coyotl's profile photoBilly Gatez's profile photo
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Can't go wrong love yourself choose netshoes
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Have them in circles
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Today we're announcing DoubleClick Dynamic Ad Insertion so that broadcasters and distributors can seamlessly deliver ads against TV content across all screens.
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Qween Kalos's profile photo
 
Oh Good~
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Programmatic advertising allows marketers to effectively reach their audiences in the crucial moments when decisions are made. But programmatic isn't just changing how we buy and sell media; it's also an opportunity to transform the way we strategize, design, and develop creative. 

We recently launched a guide (https://goo.gl/X5E3H1) to help marketers and agencies build data-driven creative strategies for their programmatic campaigns. It’s based on a year’s worth of research in partnership with Accenture, Fancy Pants Group and three global brands: L’Oreal, Gilt, and RBC Royal Bank.  

In this Hangout on Air, Jeff Sundheim, Creative Account Executive at Google, will interview the research leads -- Becky Chappell, Product Marketing Manager at Google, and Katie Erbs, Platforms Solutions Lead at Google, to provide an overview of their learnings and explain what you can do improve the creative in your next campaign. 
This Hangout On Air is hosted by DoubleClick. The live video broadcast will begin soon.
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Data-driven creative in a programmatic world
Tue, April 5, 12:00 PM
Hangouts On Air - Broadcast for free

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DILIP KUMAR DWIVEDI's profile photoDoubleClick's profile photo
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Hi Everyone, thanks for joining the webinar! Apologies that you couldn't see the speakers on the hangout -- we'll try to fix that for next time. If you want to listen to the audio and see the slides, the recording of the hangout is available above. You can also see the full Creative research guide, including all three of the case studies, the findings, and the 5-phase process here: https://goo.gl/TmdjzK 
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Minimize the use of iFrames on your sites to improve #viewability measurement. For more publisher best practices download the new infographic here: goo.gl/KTWWSB
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Finding the ad copy and landing page that your customers will love
iProspect says, "Ad copy testing is a task all SEM managers know to be absolutely necessary and a pillar of a successful account." Our new ad copy testing in DoubleClick Search helps you test ad copy quickly and easily in order to make sure your campaigns are having their greatest impact. While we were at it, we enhanced landing page testing with device-specific tests that will help you figure out which landing pages work best no matter which device your customers used to get there. With these improvements, you can more easily optimize the path from search ad to landing page to action and boost your search marketing performance.

Learn how: goo.gl/09rlVK
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muwawu sentamu's profile photoAbolfazll Darzi's profile photo
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حساب کاربری خود را فعال کنید
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We're sharing our 2016 resolutions for programmatic users. Take the quiz and find out yours.
Test your knowledge of Programmatic with this simple quiz
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To show how the Google app can add value in people’s lives, Google Marketing brought the app’s functionality into the ad units themselves. Combining aggregated search insights, geo-targeting, and dynamic creative, the ads proactively fed users with helpful, relevant information. To learn more about Google Marketing’s approach check out the full case study. goo.gl/8jZWCo
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Have them in circles
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