DoubleClick
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The official G+ page for DoubleClick
The official G+ page for DoubleClick
9,242 followers
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Focusing on building engaging ad experiences leads to sustainable business, for both publishers and their advertisers. With Google’s new Insights Engine Project, we’re making it easier for publishers to optimize their business for success with seven powerful features. Read the article inspired by today’s announcement at the Google Partner Leadership Summit 2017: https://goo.gl/ta3Qzi
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Programmatic Direct is growing across the globe. Learn about the 5 trends driving this growth: https://goo.gl/nu5i3j
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The future of TV advertising is programmatic. Get ahead of the curve in this growing industry, learn about the advantages of programmatic TV: https://goo.gl/wJfj5A
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A data storyteller is a key member of any testing team. Find out why: https://goo.gl/95FrJf
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Zoopla, one of the UK's largest property websites, wanted to grow leads without increasing costs. They used DoubleClick Search to reach their goal. Learn more about their strategy: https://goo.gl/d1dmGN
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Learn how Starcom and Saudi Telecom increased efficiency throughout the advertising process by consolidating their native buys with DoubleClick: https://goo.gl/FtqdA8
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Programmatic Direct has ushered in a new era in advertising. Explore Programmatic Direct adoption trends across DoubleClick Ad Exchange and create individualized charts tailored to your industry and interests: https://goo.gl/o5BmsU
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"We believe online ads should be better. That’s why we joined the Coalition for Better Ads, an industry group dedicated to improving online ads."
- Sridhar Ramaswamy, Senior Vice President, Ads and Commerce at Google: https://goo.gl/H64wCK
- Sridhar Ramaswamy, Senior Vice President, Ads and Commerce at Google: https://goo.gl/H64wCK
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MightHive found an innovative way to reach a niche audience. Learn more about programmatic audio ads on Google Play Music: https://goo.gl/i5Q3SE
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Apps offer brands a huge opportunity to reach and engage their customers. Download “The DoubleClick guide to advertising in apps” to learn the best practices for high-impact app campaigns and discover how to use DoubleClick capabilities to design app campaigns that meet your marketing goals: https://goo.gl/kvDZ8Z
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