DoubleClick
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The official G+ page for DoubleClick
The official G+ page for DoubleClick
9,237 followers
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Focusing on building engaging ad experiences leads to sustainable business, for both publishers and their advertisers. With Google’s new Insights Engine Project, we’re making it easier for publishers to optimize their business for success with seven powerful features. Read the article inspired by today’s announcement at the Google Partner Leadership Summit 2017: https://goo.gl/ta3Qzi
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Wondering what's next for the mobile web? Learn about new innovations for mobile, discussed at our recent partner leadership summit: https://goo.gl/He8wnx
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Download the guide to Getting Started wih Native Ads for an overview of programmatic native in DoubleClick Bid Manager, as well as actionable tips for building successful native ad campaigns: https://goo.gl/p2gogL
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Apps play an important role in consumers’ lives. New research reveals surprising insights into who’s using apps and how. Download “The DoubleClick guide to advertising in apps” to learn how to reach, engage and measure your app audience: https://goo.gl/Ekkuzr
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Without an integrated data strategy to harness advertising data, ideas and information can't flow freely. Learn 3 ways to break data out of silos and underpin your campaigns with powerful data insights: https://goo.gl/7ZPpBa
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Thanks to data-driven techniques, Scout24 Media were able to serve ads that led to better conversions and higher click-through rates. Watch the video case study to learn more: https://goo.gl/84HGRm
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We used our Active View measurement technology to better understand the current state of video ad viewability. Read the report for the full research and to see how video ad viewability rates compare across devices and around the world: https://goo.gl/xut3Xc
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Learn how TF1 used DoubleClick’s Dynamic Ad Insertion to engage audiences during the Rugby World Cup 2015 and Euro 2016: https://goo.gl/Y6ekw7
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What's the future of TV technology? Top tier broadcast execs weigh in on the convergence of linear and digital television. Watch the video to learn more: https://goo.gl/QMfuJN
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Recognize opportunities early and take a data-driven approach to your video campaigns. Explore our content collection to learn more about the current trends and technologies shaping video and brand advertising: https://goo.gl/rLeWMT
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