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Donna Ida

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Want to see behind the scenes on our latest Look Book Shoot? Read it here #fashion http://www.donnaida.com/blog/style-advice/ida-ss15-california-dreaming-look-book
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Donna Ida

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“To create a 70s vibe I focused on defining the eyes with a liner & kept the skin natural." http://www.donnaida.com/blog/style-advice/ida-ss15-california-dreaming-look-book
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Donna Ida

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Farrah Fawcett, Bridget Bardot & Goldie Hawn’s love of blue jeans have defined this collection http://www.donnaida.com/blog/style-advice/ida-ss15-california-dreaming-look-book
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Donna Ida

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The new low-rise might sound a little intimidating to start with but fear not! #lowrise http://www.donnaida.com/blog/style-advice/ida-ss15-california-dreaming-look-book
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Donna Ida

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Are you #TeamHigh or #TeamLow? Vote at the Donna Ida Denim Election to win £1,000 IDA wardrobe http://bit.ly/1x56St2
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Donna Ida

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“I’m Team High"-Donna Ida Thornton. Are you #TeamHigh or #TeamLow ? IDA wardrobe to be won! http://bit.ly/1x56St2
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Donna Ida

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New shapes which join the core IDA range include Rose the Low Rise Cigarette - shop the look http://www.donnaida.com/blog/style-advice/ida-ss15-california-dreaming-look-book
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Donna Ida

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"For 70s hair I used a medium barrel tong to set it away from the face in small sections" http://www.donnaida.com/blog/style-advice/ida-ss15-california-dreaming-look-book
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Donna Ida

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"California Dreaming & is heavily influenced by the 70s & icons of past decades." Donna Ida http://www.donnaida.com/blog/style-advice/ida-ss15-california-dreaming-look-book
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Donna Ida

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Experience a Denim Clinic with the Donna Ida team, offering the perfect selection of jeans #fashion #styling #jeans http://bit.ly/1CJzlJp
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Donna Ida

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“I wanted to offer IDA in more options for every body shape" Donna Ida http://www.donnaida.com/blog/style-advice/ida-ss15-california-dreaming-look-book
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Donna Ida

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Chance to win £1,000 IDA wardrobe, vote your favourite rise #TeamHigh #TeamLow. How to enter: http://bit.ly/1x56St2
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In their circles
301 people
Have them in circles
143 people
Avon Independent Sales Representative TGL Fashion's profile photo
Astley Clarke's profile photo
petar stojanovic's profile photo
Grace Olivia's profile photo
MICHELA ismyname's profile photo
Abdullah Ulusoy's profile photo
Freya Vang's profile photo
Natalie Robinson's profile photo
Woodie & Morris's profile photo
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02077925811
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Story
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Ladies Designer Jeans, Top Denim Exclusives and New Collections
Introduction

Donna Ida is the brainchild of self-confessed denim addict Donna Ida Thornton. The first Donna Ida boutique opened in Chelsea in October 2006 and Belgravia a few years later, an online store and a strong base of loyal customers and fans who have embraced the concept of a specialist denim emporium.

At Donna Ida, the focus is on great service, knowledge and style; we stock an evolving line of top denim labels in sizes 23 to 34. We believe that finding the right pair of jeans is all about the individual, which is why we offer a hand-selected collection that not only is on trend, but will flatter every type of body shape. We offer advice in the form of our denim clinic, either as an in-store appointment or helpful videos on our website, and also offer a tailoring service to ensure your new jeans fit you perfectly.Denim is about confidence, comfort and style, and Donna Ida strives to bring all three aspects together into a unique and pleasurable shopping experience.