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Digital Luxury Group
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Digital Luxury Group

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#Beauty, #fashion and #watches are the segments most likely to benefit from Chinese New Year. Discover which brands are expected to win the hearts of luxury travelers over the holiday! #chinesenewyear2015   #DLGIntelligence  
DLG Intelligence analyses the preferences of the Chinese consumers to understand which luxury brands are likely to benefit the most from the Chinese New Year in 2015. In 2014 Chinese consumers spent around €54 billion on luxury goods according to Bain & Company. Many luxury brands prepare for this holiday with major marketing efforts and product development in the hope to increase their visibility, build brand value and generate sales. As Chinese...
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Digital Luxury Group

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#VacheronConstantin is the fastest growing Haute Horlogerie brand with +41% YoY increase in interest worldwide. Get the full #WorldWatchReport Haute Horlogerie edition here: dlgr.com/1f #SIHH  
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Digital Luxury Group

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Interest in Haute Horlogerie brands continues to grow the strongest in China. Chinese interest in the category increased by 41% since last year, according to the #WorldWatchReport™ 2015 - Haute Horlogerie Edition.

Get an excerpt of the report here: http://dlgr.com/1f
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As #SIHH kicks off, we’re thrilled to release our #WorldWatchReport Haute Horlogerie 2015 Edition and are looking forward to sharing some of our key findings these next few days!

An excerpt of the report is available at: http://dlgr.com/1f
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Big news for marketers on Facebook who, among other new features, can now decide to use interest targeting for organic posts as well!
Facebook marketers can now target their organic posts to fans with particular interests. Here's how to determine the best interests to target...
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Happy Monday!

Today, we're reading: "The industry for beautiful and technical women’s watches has mobilized, and as brands bring more inspiring products to the table, consumer interest is growing. For the 14 brands under consideration, 68% of searches in Q2 2014 were for Ladies’ watches compared with 32% for men’s."

- Sophie Doran, Editor in Chief of Luxury Society.

#watches   #womenwatches   #fashion   #cartier   #hermes   #chanel   #bulgari   #dior   #demandtracker  
There was once a time when ‘fashion’ was a dirty word in watchmaking. When a watch could either be technical or beautiful, but never both.
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Digital Luxury Group

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A l'occasion du #SIHH 2015, notre CEO David Sadigh partage les principaux enseignements issus du #WorldWatchReport™ 2015 - Haute Horlogerie Edition dans cette interview vidéo avec Le Temps.
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"According to Digital Luxury Group’s WorldWatchReport™, overall online interest in Haute Horlogerie watches advanced by 16% in Q3 2014" - leading the other categories. Find the WorldWatchReport 2015 excerpt available here: dlgr.com/1f #SIHH   #WorldWatchReport   #HauteHorlogerie  
According to Digital Luxury Group’s WorldWatchReport™, overall online interest in Haute Horlogerie watches advanced by 16% in Q3 2014
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Engagement rate on #Instagram for Haute Horlogerie brands is six times higher than on #Facebook , and +Audemars Piguet leads the way with over 180'000 followers and an above average engagement rate of 4.15%, according to the #WorldWatchReport™ 2015 - Haute Horlogerie Edition.

Get an excerpt of the report here: http://dlgr.com/1f
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Pablo Mauron, General Manager of DLG China, is featured in Jing Daily's top 10 interviews of 2014. Way to go Pablo! 

Click to discover the special interview! http://bit.ly/1CReJSJ
#jingdaily   #luxury   #china  
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#GraphicDesign   #Internship  offer! 
January - June 2015
Projects will include creating visual content for client campaigns, DLG's online and offline presence as well as social media.

Learn more here: http://bit.ly/1GZwUmZ
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As the vintage watch market keeps growing, +WorldTempus speaks to Inès Lazaro from our DLG Intelligence Division, who shares some insights on our proprietary technology, the data collection process, and the state of the vintage watch market. Read more in the link below!
WorldTempus spoke to Inès Lazaro, Product & Marketing Manager, DLG Intelligence, about how the agency uses Internet keyword search data to analyse the global market for vintage watches.
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Have them in circles
278 people
Luxury Branded's profile photo
Jongcheol Seo's profile photo
Selda Kirkan's profile photo
Halkidiki Luxury Villas's profile photo
Hotel Metropole's profile photo
Patrick Gusman's profile photo
Jerome TAG Heuer's profile photo
Roland Kogan, Real Estate Broker's profile photo
GC Prive's profile photo
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+41 22 702 07 60
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Geneva | Shanghai | Paris | New York
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Digital Luxury Group (DLG) is the digital partner of forward-thinking luxury brands.
Introduction

Digital Luxury Group (DLG) provides exclusive access to intelligence, industry executives and digital marketing solutions, to enable smarter business decisions. 

With offices in Geneva, Shanghai, Paris and New York, Digital Luxury Group helps executives of the luxury industry navigate the market by providing them with solutions based on a combination of unique technology and luxury savoir-faire. 

The group’s three divisions (DLG, DLG Intelligence and Luxury Society) aim at giving the visibility on the luxury market and the tools to act in order to accelerate their success in the luxury industry. 

For more information: http://www.digitalluxurygroup.com/