13 Business Lessons I'm Still Learning, Some Better Than Others
[Below are the notes for a talk I gave at Columbia University's NYC Next Idea Venture Competition]Everyone wants to advise you on product. N
Five Tips to Creating Videos That Build Brand and Drive Sales
Content - Regardless of form or viewing device, video is an ideal medium to engage, inform, and entertain prospective buyers and clients. He
Marketers and Big Data: Barriers, Budgets, and Opportunities
Marketing Strategy - Half of marketers are enthusiastic about the role of Big Data in marketing, and 31% are cautiously optimistic, accordin
Facebook Turns 10: Highlights and Stats [Infographic]
Social Media - Facebook was launched 10 years ago today. Check out the following infographic to see the milestones of the social network's j
Seven Ways to Awe Your Audience With the Element of Surprise
Customer Relationships - An unexpected twist in your marketing can gain you the spotlight and your audience's attention. But how do you add
7 Surprising Reasons to Give Up Wheat | Rodale News
Are you experiencing any of these strange symptoms?
The Five Data Management Practices B2B Marketers Are Overlooking
General Management - Marketers know that good data management is critical to the success of their lead generation programs. Still, many fail
8 Reasons You’re Still Hungry—Even After You Just Ate!
The science on why you're unsatiated.
Three Ways to Kick-Start Your Small-Business Marketing in 2014 [Infograp...
Marketing Strategy - Are you among 29% of small business owners and marketers who feel overwhelmed by online marketing? Check out these tips
How Companies Use Twitter: Big Brands vs. Small Brands
Social Media - Big brands tweet more often, share more links, and use more hashtags than smaller, publicly traded companies, according to a
Results-Driven Marketing Creative in Four Steps, Part 4: Matching the Le...
Content - Creative needs to go through one last stage (after briefing, concepting, and the selecting of the right medium) before it can deli
Top 50 Overused Words in Press Releases [Infographic]
Public Relations - Are you overusing certain business words when writing public relations materials? If those words made it onto the followi