Crafting a brand vision with differentiation, Inducing employees to champion brand vision, helping brand/marketing team communicate & motivate sales staff & distributors, helping brands influence "influencers/in-betweeners", communication crafting, brand vision based product/service innovation. Strategic research guidance for decoding deep-seated emotions which brands can be plugged into. Digital behavior decoding to help digital address marketing & business tasks rather than be a cool thing to do or an after-thought to ATL. Help SME's & Marketers run Annual Operating Plans and marketing programs. Help set-up and train strategic thought process within a marketing organization and help place consumer at the core of what they do. Partnering creative communication boutiques. Provocation work-shops, which lead to ideas internally generated which can solve business/marketing & brand issues.