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You can create some unique summer-specific email marketing campaigns that aren’t an intrusion on subscribers, but rather a part of their summer life.
Just like most TV shows, most email marketing campaigns tend to die out in the summer over the mistaken belief that no one is paying attention. People are paying attention. However, they soon won’t be if you’re dying out in the summer as well.
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Our Japanese offices recently sat down with our CEO, Curt Keller, for an interview. Check it out!
One of the things we’re most proud of here at Benchmark is our international presence. It’s not rare to walk around the office and see a new friendly face visiting from the furthest reaches of the planet or to regularly have Skype calls at odd hours of the night. Email is global and so are we. Our CEO, Curt Keller, recently visited our offices in Japan. The team there sat down with Curt for an interview. It was a good time and interesting to hear...
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75% of emails that aren’t optimized for mobile will delete the email campaign without reading it. 
If you’re finding that your email campaigns aren’t converting for mobile, then the likely culprit behind that failed conversion is your email content and design. With mobile users toppling past about 66% of digital consumers, it’s no longer just an option to optimize emails. In fact, if Google’s new algorithm announcement last week is anything to go by, mobile optimization is now a basic business practice – or at least is should be. And if Google...
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Use the Benchmark Email +Shopify Integration to amp up your e-commerce site.
Almost everything can be done online these days, and shopping is no exception. Purchasing items with just a click of a button is fast becoming the primary way to shop, and that’s why e-Commerce websites should be a business owner’s way of expanding his business. Just because customers are taking their shopping online doesn’t mean it’s time to slack off and relax for the owner. Whatever it was about the store that drew customers in in the first pl...
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Tens of thousands of email campaigns later, here’s what we’ve learned about newsletter campaigns from a consumer perspective. 
At this precise moment, I have exactly 48,979 emails in my Gmail account. Most of these are email marketing campaigns. As a writer with an interest in multiple fields, I’ve long relied on emails to keep track of everything from internal communications, idea generation, and research files. I’ve been doing this before there was Pocket, Evernote, or any of the other amazing filing and bookmarking tools. In fact, email still is one of my key informat...
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Get unstuck with these awesome tips for your email campaigns!
If you’re doing weekly or even monthly email or newsletter campaigns, it can be challenging to think of something new and different to say. The next time you’re stuck thinking of how to spin an email campaign, consider some of the ideas here
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Be sure your email campaigns are seen in your subscribers' inbox.
Last year, in an attempt to make your email life easier, Gmail introduced the tabbed inbox. Its goal being to make sure you only see important emails in your Primary tab. Not very long after, marketers started complaining about decreased email open rates. Are you one of those worried your email campaigns are not performing as well? Then read on and discover how to successfully land your emails in the primary tab of Gmail’s inbox.
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This episode with No Worries Weddings founder Dee Gaubert will have you saying Hakuna Matata at your next event!
No Worries and events are not often synonymous. Of course, that's unless Dee Gaubert is involved. She scratched a creative itch early on, working in the television industry, but soon found a way to combine that with her organizational side for a successful event planning career. Find out how Dee ensures that every event can go off without a hitch.
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There’s a whole lot more you can be doing to merge social media marketing with email marketing. 
When you’re marketing on multiple platforms, the question you should ask yourself is which platform are you looking to act as bait and which one is meant to act as the converter. Yet, the real question here is: are you even factoring in social media when launching an email marketing campaign? The answer to this question will mostly echo a resounding and confident yes. However, the reality is that most companies are only going as far as linking th...
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What any creative agency will tell you if they have an honest conversation with you, is that they need you to work with them in order to maximize your investment.
Signing up with a marketing, advertising, or public relations can be a pretty monumental step in your business growth. You’re going to be working with a bunch of creative cut-throat Mad Men types, and you’re their number one star – you’re their client!
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As an Executive Image Consultant, Sylvie di Giusto will teach you how to look and act any part for which you're auditioning.
We've pretty much all been on the job hunt at one point in our lives and know all the nerves that come with it. What should we wear? What should we say? Sylvie di Giusto has all those answers and more. As an Executive Image Consultant she'll teach you how to look and act any part for which you're auditioning.
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Have them in circles
1,520 people
Rhonda Zatezalo's profile photo
Konstantinos Kokkorogiannis's profile photo
Luciano laartesgerais's profile photo
Paulo C S Barbosa (girafanapraia)'s profile photo
Bridget Amway's profile photo
Hilina Legesse's profile photo
Aaron Correll's profile photo
Clint Wilson's profile photo
Raúl Figueroa Gálvez's profile photo
Communities
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Email marketing service provider.
Introduction
Benchmark Email provides affordable and easy-to-use tools to create, send and track high-performance email marketing and newsletter campaigns.
Contact Information
Contact info
Phone
800.430.4095
Fax
562.314.3065
Address
10621 Calle Lee, Building 141 Los Alamitos, CA 90720, USA