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The past year's broadcast TV season by the numbers
While few will look back fondly on the broadcast season that concluded Wednesday night, there were a handful of sunny spots to cherish.
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Sony is kicking off a global review of its media buying and planning
Sony is set to join a crowd of giant marketer to set the wheels in motion for a global media pitch.
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"Mad Men" creator Matthew Weiner opened up about the series' ending last night. Here's what he said
Postpone your "Mad Men" withdrawal a little longer with insights from the show's creator.
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YouTube is adding click-to-shop buttons to its skippable TrueView ads
YouTube is adding click-to-shop overlays to its skippable TrueView ads that brands can use to directly push product purchases.
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AOL's deal with Verizon should push the portal past the ad-tracking cookie's weakness
Verizon will likely eliminate a key weakness of AOL's technology once its acquisition of the company is completed.
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USA Today's editor-in-chief says the newspaper's print edition could go away in "five or six years"
David Callaway, USA Today's editor in chief, said a print product will be around for a while, but the daily paper could be gone soon.
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AT&T and DirecTV are running ads to help push thru their merger. Comcast and Time Warner Cable tried the same thing...
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Another massive global media review: J&J is revisiting which agencies should handle its $2.6 billion account
Johnson & Johnson has joined more than half of its top global CPG peers in reviewing its global media account.
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Got milk? Got milk-branded food?
The California Milk Processor board has a new program that includes food brand branded with the Got Milk ad slogan.
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More people watched Letterman's finale than Leno's exit
The initial rating rating topped the audience that Jay Leno attracted when he left "The Tonight Show" on NBC last year.
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Music streaming app Spotify is opening up a video service with clips from companies like Vice, ESPN, Conde Nast and NBCUniversal
Spotify unveils a slew of products, including a video platform, designed to transform the music streaming service into a 'round-the-clock entertainment spot.
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Gatorade's CMO Morgan Flatley talks about how the brand's media mix has evolved since the iconic "Be Like Mike" spot 23 years ago in the latest "Marketer's Playbook" episode
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Have them in circles
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Daniel Hall's profile photo
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Baer Stone's profile photo
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