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Zilojo
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Where great ideas Win
Where great ideas Win

9 followers
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Call to Action (CTA): A phrase included within an ad, or a graphic element such as a button, which invites the audience to take a certain action.
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Brand Awareness: The extent or level to which a potential consumer can recall and identify a particular product or service. Increased brand awareness is one of the two customary important goals for a digital advertising campaign (the other being a conversion of some kind). #AtoZofDigitalMarketing
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#AtoZofDigitalMarketing What is Analytics?
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Ever wondered where media gurus hang out when they’re not working? #AtoZofDigitalMarketing.
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We may be out of office but the work doesn’t stop. Happy Jamhuri Day!
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What’s an Ad Click? #AtoZofDigitalMarketing.
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#AtoZofDigitalMarketing. What is an ad banner?
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You don’t need to be a media guru to know what Ad Audience means. #AtoZofDigitalMarketing.
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Ever wondered how ads are served in such a way that you feel they were meant for you? Today in #AtoZofDigitalMarketing, we help you understand Account-based Advertising.
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