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Yogesh Gautam
Works at SquareZoom
Attended Software Technology Group Intl
Lives in New Delhi
110 followers|22,345 views
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Yogesh Gautam

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If you want to boost your traffic, you can’t just focus on creating good content and optimizing it for search engines, you need to optimize your website for speed, it will definitely help to improve traffic.
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Yogesh Gautam

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90% of marketers think content will become more important in 2013, according to a report by Outbrain and Econsultancy. Content Marketing Optimization (CMO) is going to become a key part of our online marketing strategies.  You need to think about Content Marketing Optimization (CMO) now.
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Yogesh Gautam

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Video by +Google Analytics to learn how multi-channel funnels work.
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What is Social Media Marketing? What are the Benefits of Social Media Marketing for Business?
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Yogesh Gautam
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Having your website hacked can be a frustrating experience and we want to do everything we can to help webmasters get their sites cleaned up and prevent compromises from happening again. With this post we wanted to outline two common types of attacks as well as provide clean-up steps and additional resources that webmasters may find helpful.
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Yogesh Gautam

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Linking out to other sites, particularly to known trusted sites (not just Wikipedia), is a strong signal that search engines can use to see if the page is topically relevant and if it is using/citing credible sources for its content.

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Yogesh Gautam

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If your business has been or plans to be working with an SEO agency or company, then you should be aware of whether your agency is right for you and your business. Particularly because you do not want to be spending money on services that do not help your business and you do not want to end up on Google’s bad side without any alternative traffic generators in place.
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Yogesh Gautam
owner

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Google launched Data Highlighter for event data in Google Webmaster tool. At initial launch, it's available in English only and for structured data about events, such as concerts, sporting events, exhibitions, shows, and festivals. Data Highlighter is a point-and-click tool that can be used by anyone authorized for your site in Google Webmaster Tools. No changes to HTML code are required. Instead, you just use your mouse to highlight and "tag" each key piece of data on a typical event page of your website.
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Yogesh Gautam

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Internet Marketing
Internet Marketing
Internet Marketing World
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People
Have him in circles
110 people
Nitish Verma's profile photo
Gaurav Verma's profile photo
Naresh Sharma's profile photo
Work
Occupation
Digital Marketing
Skills
Search Engine Optimization, Social Media Marketing, Pay Per Click, Conversion Rate Optimization, Landing Page and A/B Testing
Employment
  • SquareZoom
    Team Lead (Digital Marketing), 2013 - present
    ✔ Planning and making strategies for Digital Marketing Campaigns to promote on Internet to increase visibility and user base. ✔ Coordinate and consultant with content development and design teams. ✔ Research, analyze and monitor market trends and competitive environment. ✔ Track the performance of keywords, PPC Campaign, Video Marketing, Social Media and Email Marketing campaigns. ✔ Team Management and solve the issues of team members. ✔ Communication with clients, send monthly performance report. ✔ Daily Website Audit, Managing Adwords and Ad center Campaign. ✔ Educate the team about latest search engine algorithm, tools and other Digital Marketing programs. ✔ Pay Per Click (PPC) advertise Manage and Optimization ✔ Conversion Rate Optimization (CRO) ✔ Landing Page Optimization and A, B testing
  • i2k2 Networks Pvt Ltd
    Sr. SEO Executive, 2007 - 2013
    Working as Search Internet Marketing Executive in i2k2 Networks Pvt Ltd. I have more than 5 years of long experience. I have worked on Search Engine Optimization, Social Media Marketing, Pay Per Click, Conversion Rate Optimization, Landing Page and A/B Testing.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
New Delhi
Story
Tagline
Digital Marketing Consultant (SEO, SMO & PPC Management, CRO and Lead Generation)
Introduction
✔ This is Yogesh Gautam, Experienced Digital Marketing Consultant from New Delhi, India. 

✔ Over 5 years and 8 months of experience in Digital Marketing Consultant, Online Campaign planning, Management, Social Media Analytics, Email Marketing Campaign and Digital Marketing Strategy & Operations. I have worked on lots of Digital Marketing Projects in different areas. 

✔ Helping people and business to find ways to use the Internet to promote themselves and generating leads.

✔ My focus is on helping businesses to enhance their visibility and attract more business through Social Media Marketing (SMM), Search Engine Optimization (SEO), Pay Per Click (PPC) and other advertising.

✔ Specialize in helping companies strategically market their brand on all relevant social networking platforms and enhance their product's visibility.

✔ Setting up & managing multiple Pay Per Click Campaigns on Google Adwords. Optimized campaigns to maximum ROI. Minimize advertising costs & campaign inefficiencies.

✔ Specialties: Search Engine Optimization (SEO), Social Media Marketing (SMM), PPC Management, Lead Generation, Conversion Rate Optimization (CRO), Google Analytics, Internet Marketing, Personal Branding and Business Blogging.
Education
  • Software Technology Group Intl
    Information Technology, 2005 - 2006
    Information Technology and Web Technology
  • Digital Vidya
    Digital Marketing, 2010 - 2010
    Social Media Marketing
Basic Information
Gender
Male
Looking for
Friends, Networking
Birthday
February 22
Relationship
Married