Finally, a company that gets Google+

I'm impressed with +Scott Monty for understanding Google Plus better than +Robert Scoble does.

In a time when the media is still comparing Google+ to Facebook, when the bigger companies are either sitting on the fence waiting to see what happens to this ghost town, or doing it completely wrong, +Scott Monty, head of global digital communications at Ford, shows that gems can be found even among the suits.

Scott understands that the value of G+ is "tied to search results as Google turns on its social search function." and that comparing Google Plus to Facebook is a mistake - "The platform is very nascent and has a fundamentally different approach to social than Facebook."


via +Gary Weinberg
#googleplus #facebook #search
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