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Today at ICON,@Infusionsoft’s annual small business conference (dubbed the ‘Ultimate Small Business Conference’), Co-founder and CEO Clate Mask candidly shared how Infusionsoft grew from humble beginnings and fought to overcome common small business challenges that plague a majority of #entrepreneurs. http://bit.ly/1GJATaE

#smallbiz #startup #ICON15  
Infusionsoft co-founders reveal a candid look at key lessons learned…
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It is not often that you meet young couples who successfully embark upon couplepreneurship. But entrepreneurs, Brandon and Brandi Carson, 31 and 30 respectively, of Houston-based Posh & Private Event Design prove that couples who startup together, stay together.

http://bit.ly/1xeNxfF #smallbiz #startup #couplepreneurs  
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Mentally strong entrepreneurs avoid the pitfalls that can keep them from reaching their full entrepreneurial potential.

Here’s a look at twelve things mentally strong entrepreneurs definitely don’t do: http://bit.ly/1HfyW3p #smallbiz #startup  
Here’s a look at 10 things mentally strong entrepreneurs definitely…
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To combat the negative stigma and adhere to widely accepted business etiquette, consider below the five rules to live by for a successful lunch meeting. http://bit.ly/1bhpumk #smallbiz #startup #etiquette  
To combat the negative stigma and adhere to widely accepted…
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Employee engagement is a finicky beast, but it seems like fun-time activities, parties and treats should be just the ticket to get your employees out of a slump.

I mean, who doesn’t love an excuse to eat cake in the middle of the day? But ultimately, employee engagement isn’t about pastries, it’s about personal connection.

Here are 3 reasons why your employee engagement efforts may be falling flat: http://bit.ly/1Fw3K1v #companyculture #smallbiz #startup  
Relationships aren’t built in a day (or a staff meeting).…
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We live in a world full of distractions. This is just as true for your customers as it is for you. Every day, they’re bombarded with messages from friends, co-workers and brands.

From social media to email messages and texts, they’re receiving more information than they can even try to act on.

How do you stand out amongst the noise?

How do you ensure your messages are received and that those messages lead to conversions? It doesn’t have to be an impossible challenge; it simply takes a little personalization. http://bit.ly/1BdBavl
#smallbiz #startup #contentmarketing #marketingtips  
How do you ensure your messages are received and that…
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Have them in circles
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More women should consider the entrepreneurial route and leave the 9-to-5 grind behind and here’s a convincing argument to support my position: http://bit.ly/1xIXTFd #smallbiz #startup #womenshistorymonth #womeninbusiness #womenintech #womeninbiz  
More women should consider the entrepreneurial route and leave the…
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3 simple and inexpensive offline marketing ideas that combine offline marketing with a social cause. http://bit.ly/1xrQ2f2 #smallbiz #startup #marketing #offlinemarketing #localmarketing  
What are you waiting for? Stop making excuses and hit…
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Projections and cash flows are important aspects of a startup valuation. But how do you convert all these parameters to calculate the value of the company today?

One of the major methods used today is called Discounted Cash Flow (DCF). http://bit.ly/1C5rc4o #smallbiz #startup #businessvaluation  
In simple terms, discounted cash flow tries to work out…
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In this beautiful endeavor called online business, you, the business owner, are essentially leading clients through a virtual dance called “the sale.” And the virtual dance floor for your business is called your website.

This begs the question: Are you inviting clients to the dance or stepping on their toes? http://bit.ly/191rcGQv #smallbiz #startup #webdesign  
Are you inviting customers and clients to the dance or…
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YFS Magazine

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As you venture out into your entrepreneurial journey, you may think instant credibility is yours for the taking.

Your elevator pitch soon changes from, “I work so-and-so,” to the confident statement, “I own a business.”

Magically, just by saying the words business owner, you think you’ll instantly be viewed as an authority in your field. Right?

Wrong. http://bit.ly/1BLRubD
Magically, just by saying the words business owner, you think…
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Trying to figure out exactly how much your business is worth can be complicated. Outside of a business valuation to estimate the economic value of your interest in the business, the process is often entirely subjective.

It’s time to factor your social media presence into the equation, and here are three reasons why: http://bit.ly/1AhKIX0 #socialmedia #smallbiz #startup #socmedia
It’s time to factor your social media presence into the…
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The definitive digital magazine for startups, small business news and entrepreneurial culture.
Introduction
YFS Magazine is an award-winning small business news site – the definitive digital magazine for startups, small business news and entrepreneurial culture.

YFS Magazine’s mission is to deliver fresh, provocative and insanely-addictive business-know how to small business decision makers and influencers. 

Known for its editorial coverage on the intersection of entrepreneurship and pop culture, YFS Magazine has been featured and/or mentioned in The Wall Street Journal, Forbes, Portfolio.com, Fox Business Network, The Huffington Post, Black Enterprise, Business Insider, Mashable, AOL.com, and many others.