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We'll be deactivating the +Boing Boing account shortly... an "intern" is taking over, as it is permitted for actual personal accounts to re-post brand content, as long as the brand consents. Those personal accounts can be folded in to real brand accounts when that program goes live. Google will be rolling out proper org/brand account support within 2 months, we're told. We want to play by the rules, and be good community members. Everything I've learned about how Google is planning to go about the actual rollout from here on in is sound, and I think they're going to do it right. But I think it would be wise for the Google folks to communicate the details of their revised plans more openly and promptly to pre-empt bad feelings/confusion/cranky conspiracy theories.

Anyway, update soon.
Keith Barrett's profile photoJay Spear's profile photoRudy Tassy's profile photoJan Rubak's profile photo
They did. On plenty of ocasions.
Google has not communicated the details of how they plan to roll out this support, at all. We learned things today that are absolutely not yet public.
See, I disagree. By running a news account like this under a normal profile, you're in the perfect position to gather the kind of feedback needed to build a better brand page.
I keep seeing variations on this exact same post, however, so while the message is getting out, it seems to be just a few days late in just about every instance.
Sam Ley
Hope you didn't get too many "bad feelings" as a result. As an item of hopefully constructive criticism, I had already unfollowed +Boing Boing because it was basically a repeat of the RSS feed (no need to duplicate content - G+ doesn't need to replace Reader). I'd love to see other unique content though, perhaps things that didn't make the cut for the main page, or funny side comments, or occasional links to the main BB page for special highlights.
Your account is cool and all, but I am excited for the boingboing official one.
+J Irving I agree with you completely. I think the way they're going to roll out from here on is wise (ie, not a tiered thing where elites get in first, followed by everyone else), but I think they've handled communication poorly.
nbd, I am happy with whatever you all can give :)
CNN is here, so are some other orgs.
Thanks, this is fascinating to watch unfold.
+Helena Kim as I understand it, Google is doing gentle, methodical outreach of sorts to ask those brands "nicely" to shut down. Everyone will have a chance, even playing field, when real brand support launches within 2 months. I do believe google fucked up colossally by not communicating details well up to this point. You can't ask orgs to simply not engage with such a powerful traffic mover. Not when Mashable has 72K followers or whatever. You can't just ask other brands to chill and wait until [whenever].
Two months seems like a long, long time, though.
Two months is an eternity on the internet.
I think Google fucked up by not rolling out brand support on day one.
I think that in general Google hasn't figured out the best way to communicate Google+ news. They didn't tell anyone about how they were doing the invite thing and seriously 100% of the info I've gotten has been from a friend reposting a Google+ post from someone who works at Google announcing something. I wouldn't know that stuff if it hadn't been reblogged.
That said, I knew brand Support was on hold, coming soon, or whatever. Because other people had reblogged notes about it. But I was under the impression they were doing limited roll out on that in a few weeks as well (for companies who filled out that application last week). 2 months is an eternity. By that time we'll all have moved to Tumblr+, the new site Facebook-Time Warner will be releasing soon.
I am sure Google will work things out, I suspect they didn't think G+ would be a hit so early on in the beta stage (with 10 million + so far). By the time it goes "public" I am sure we will see a lot of changes.
So are the orgs supposed to just delete their circles (though that's kind of cool)? What about the people who have them in circles?
Maybe, they didn't roll it out because it wasn't ready. But maybe they didn't roll it out because they wanted to watch how a network of human beings would connect together before throwing in the noise of business promotion. Obviously it'll have its place, but I think it's good to build the whole social network on a platform of individual humans.
Ironically, the high level of engagement by so many software engineers, product managers and community managers means that their message is spread across so many different places.

No complaints that so many Googler's are discussing the product, but I'm not sure if Vic simply resharing everything is the solution to proper communication.
Fuck orgs....they can get at the end of the line for once.
Multiple businesses have added me to circles, so I guess the cat is out of the bag and they are on G+. Is there a name of said intern you'd like us to follow Xeni??
+Xeni Jardin Agreed, it would be great if G+ posted about this to the community and help clear up all the confusion that is surrounding brands.
+Xeni Jardin For now, at least add 'Boing Bong' to your 'Other names' area of your profile info if you're not already doing that. This way people who search for it under 'Find people' will find you.

It's already turning up a lot of profiles. I wonder if they weigh people that have it in 'Other names' higher.
I'm not particularly eager for G+ to start getting polluted by apps like Farmville and such (not to mention the attendant malware problem that has plagued facebook through its apps support). Google+ is pretty awesome as it is, in my opinion, but I agree it's unfortunate that they don't have better support for corporate profiles and that they are entirely against the use of pseudonyms.
Ditto on that. It's all about communication and Google needs to lead by example.

Overall rating
Just done the same for an account I created for my business.

Thanks for leading the way and setting the example, Xeni.
"Google folks to communicate" But their engineers! All solutions involve the use of automated computer responses, not humans (go to google groups and see how many google employees actually try to answer/resolve problems). Now - perhaps they will write a computer program that responds to you.
What Helena said above. What happens when you deactivate the account? Does this post become a zombie? Does it disappear? Do all these comments go with it?
^ +Helena Kalin , I asked the same thing. Would be good to know, right? Since it would be hard for them to import all of Boing Boings "have in circles" to a new individual's circles to be added to alert previous followers, to essentially reverse the circle relation where most of us were followers, and get info flow going.
Would be good if +Xeni Jardin could hire an intern named Boing Boing.
+Jackhammer Jill. If you followed "Boing Boing" the brand before, you're automatically following her. We don't pay her anything but diet cokes and Pac Man points, but she does a great job!
I see "she" doesn't come up in G+ search so I am guessing the deal was the brand name had to go until an authentication process was in place. And same acct. Well cool beans.
+Xeni Jardin, well at least +Jackhammer Jill will get plenty of exposure. (Google+ couldn't find her just now).
Google is notoriously bad about communicating their plans to their users - it's particularly bad with Android, for example. They have a very active bug tracker (and a place for feature suggestions and so on) but very, very rarely does anyone from Google comment on anything, even bugs that have been there unfixed since the beginning with hundreds or thousands of comments.
Jason G
I think it's unfair of anyone to EXPECT a full blown product from any company right out the gate. Any successful product should be considered to be a leaving breathing organism that changes over time. You wouldn't expect a newborn child to jump hurdles and recite Shakespeare on day one, so why should a social software product? If every product had to be perfect before it saw the light of day, we would never see any products at all. A company should only build out the features that are necessary to begin gathering public feedback, and you can be sure that Google is getting a LOT of feedback right now. Every product that's worth building seems at the time to be the greatest idea ever, but a vast majority of them (Wave, Buzz, Orkut, etc...) fail for any number of reasons. So instead of invest all the time and capital to get it "perfect" just get it "close enough" and then adapt and iterate as FAST AS POSSIBLE based on user feedback. They don't lose anything by not having feature XYZ on day one. But they do lose time/money if they build feature XYZ and no one uses it. Sitting in your development cubical you can spend time trying to plan and plan and plan for every possible feature, button, widget, graphic, social-integration-do-dad and use-case scenario under the sun, but at the end of the day if you don't have a tangible product that people can use and provide feedback on, you've got nothing.

Release early, release often.
True, but I agree with Xeni that it should've been a no-brainer that there'd be lots of demand for brand profiles from the get-go. The support wouldn't have to be "perfect" or even fully functional, but there should've been something, even if it were just a pared down version of a human profile with all the brand-related functionality to be fleshed out in later development cycles.
I think that expecting Google to make another Facebook and to just fill it up with businesses and brands galore ruins what the point of this idea is. Why not see Google+ as a way to do it like, say, a director's commentary on a DVD? There are plenty of places to connect with brands-- Facebook, Twitter, the actual website... why can't there be one place where it's just PEOPLE?
But corporations are people!

Just kidding.

Google+ is clearly designed around people first, and the way that your stream behaves means that you won't see any branded posts if you don't include those profiles in your circles, so I don't see what the big complaint is. True that doesn't protect you from people in your circles resharing corporate posts, but neither are you protected from those same people posting links to outside corporate websites, so I'm not sure there's any salient difference.

The fact that you can customize your G+ experience to not see anything other than people, and that lots of other people would like to be able to follow things like BoingBoing or a news service on G+, means to me that there shouldn't be any argument here.
If you're going to follow products on here too then how is it really different from Facebook? 
+Maggie Reagan I confess I don't really understand the question. The handful of product pages I've Liked on facebook end up filling a tiny minority of my newsfeed. I wouldn't expect it to be any different on G+, except that I have far better control over the mix of content in my stream here (and I expect the control to become better in the future than the current all-or-one approach to circles in your stream).

The main corporate pollutant on facebook (aside from the garish ads in the margin) is all the Cow-Clicker apps that my friends spam me with as well as the malware that's infesting the site through its API being open to third-party developers. I'm not so naïve as to think that a G+ equivalent to apps isn't coming down the pike sooner or later (though here's hoping), but from what I've seen of G+ so far I'm confident that I'll be able to control how much of a nuisance they'll be to my experience here.

Other than that, and leaving aside the obvious friends vs. circles discussion (to say nothing of hangouts and sparks), G+ is different from facebook because it's a gateway drug for us all to start using all the different Google services. I'm a long-time Gmail user, but as of this week, I've started becoming a Picasa user through G+. I don't have a Flickr account, but now I'm less likely to set one up. Before long I'll probably explore the Calendar and Documents tabs on that black bar at the top, too. They've already integrated sharing with G+ identities into Picasa, and I'm guessing I'll find the same thing in Documents (and probably Calendar, too).

I'm not a fan of monopolies, mind you, but I'm going to give Google a fair shake on this, because as far as I can tell they're quite careful about how they implement their features, they seem to be taking the right approach on privacy, and frankly I've never been distracted or irritated by their embedded advertisements (I guess we'll see what the advertisements in G+ will look like after the roll-out).

So in short, to me, G+ is different than facebook because it is already so much more than facebook, and I expect it to expand even further as it matures.
Shifting the BB account to a personal account maintained by an intern is the exact thing we were told to do by Google. All those criticizing us for doing this can suck it. We talked to Google, this is what hey explicitly suggested we do. 
I am in disbelief that people get on here onto a beta product and start telling its users and its makers what they should all do (and we don't mean identifying issues/bugs). And many of you complain about other technologies that you have failed to explore adequately enough to control. You can turn off all those gaming posts in your stream in facebook, for example. If you want a people network, there are tons of niche products out there like orkut (a google product!) and newer ones popping up like wusoup. Sad that +Xeni Jardin had to take these paint ball shots while on here as an early adopter and as one of the better people to be exploring and commenting on this evolving technology. So, let me get this right: many of you followed her and boing boing and then decided to tell her what she should or shouldn't do? Um.
Ok...1st of all, I love that +Xeni Jardin is not afraid to tell people to suck it. Secondly, this is still a somewhat private beta people. Calm down. A lot of things are probably going to change before Google+ is made public.

For all we know, the things we love the most about it could change. Just slow down and let the beta process take its course.
tl;dr "everyone is exactly like me, why can't they see that"
What I don't get is that Google specifically asked businesses not to create a profile on more than one occasion. They said there was a program aimed at businesses and that it would be rolled out later. People go violate the rules then go complaining knowing they're doing something wrong. When facebook started there weren't businesses accounts, hell there were not people accounts unless you were a student. After a while they kept changing, iterating and adding features until they got where they are today and I never heard anyone complaining. In fact I LIKED Facebook when it was like that. This is a BETA, an INVITATION ONLY testing phase. It is nowhere near complete, it is a new product and Google asked PEOPLE to give them feedback because they wanted to get the experience right first then they would work on some other features. +Vic Gundotra went on TWiT and couldn't be clearer about what they wanted people to do which is provide user feedback. If you violate the rules you shouldn't justify yourself with others, it's childish to do so. I don't go stealing somewhere and when I get caught defend myself saying that other people are doing the same without getting caught. It's good that they finally got the message and decided to play by the rules but trying to create a storm and bash Google for enforcing their rules made many people look like jerks.
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