No this isn't another Candy Crush Saga invitation, this is a brief case study by one of our clients, the makers of Candy Crush Saga - King.

Find out how and why a leading interactive entertainment company for the mobile world is using WhoAPI.

King is a social games company that was founded in 2003. So far they’ve developed games for web, mobile and Facebook. One of their best-sellers, which you’ve probably heard of, is Candy Crush Saga. The game was downloaded over 10 million times in its first month. It quickly became the number one most-played game on Facebook and by January 2014, it had over 150 million monthly users. At the beginning of 2016, King was acquired by Activision Blizzard for a staggering $5.9 billion.
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