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WebMechanix
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146 followers
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Research by Harris Interactive shows that reviews from friends and family influence 71% of consumer buying decisions.

That number creeps up a little each year. Encouraging customers to leave a review is crucial. But don’t overlook negative feedback. Respond swiftly with a resolution to show you’re empathic and attentive.

When was the last positive review you’ve gotten from your customers?
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Ads can show for both singular and plural product searches—and this could be killing your sales performance. https://hubs.ly/H0cLKbH0
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#WinStoryWednesday: GOOOOOAL!!! Client sales soar, more glowing reviews received & CRO delivers https://hubs.ly/H0cKf8-0
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Digital marketers love data. And WebMechanix brings the heat when it comes to the digits. Here’s a little snippet from the account manager, Camille, about one of our B2B SaaS clients:

1. They hit their numeric One Big Metric goal for the entire quarter only seven weeks into it!

2. We cut down their sales team’s workload by automating emails for them.

3. We launched a badass page that after some link building and it is now ranking #4 when potential customers search for our primary keyword against their #1 competitor that used to crush them organically.

Read more: https://hubs.ly/H0cJRLm0
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This is the first post of our new series called #WinStoryWednesdays, where we highlight a handful of achievements every week. :) https://hubs.ly/H0cDsWQ0
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WebMechanix is fantastic at developing naturally talented individuals into crackshot marketers. Recently, one of our apprentices, Alyssa, got two job offers in New York within two weeks after apprenticing with us -- one at a media agency and another at a market research agency. (Most people would call our apprentices interns,, but we call them apprentices because we truly mentor them -- they’re not just fetching coffee.) She credits her time at WebMechanix as a leg up in getting competitive offers in one of the most competitive cities on earth.
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WordStream discovered 50% of search queries are at least four words.

However, don’t abandon shorter terms because Google contextualizes related words. For example, what ranks for “procrastination” also ranks for “procrastination advice for employees.”

What’s your experience with long-tail keywords?
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Many believe the future of successful SaaS marketing strategies hinges on new ad platforms, new ad formats, machine learning, and, most recently, automated (or AI) bidding platforms. Each of these carries its own unique benefits, challenges, and uses for marketers in the B2B SaaS industry.

While there’s no question that technology will continue to evolve and become more enhanced, there are a few key shifts in SaaS and B2B online marketing strategies that must take place for these upcoming innovations to truly impact revenue. Staying ahead of the curve can yield bountiful fruit for the bottom line. That means more leads, happier bosses, and more money in everyone’s pocket.
https://hubs.ly/H0czRbl0
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It can be difficult to find the right type of internship, define the marketing internship goals you’d like to pursue, and determine what kind of agency or role can open more doors for your future. Although knowing all of this is nearly impossible before starting, here are six factors to consider when deciding what to look for in an internship. https://hubs.ly/H0cyZT-0
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Online directories are a place where potential buyers can get an honest review of your product or service from actual customers. These directories have sizable marketing budgets to drive paid traffic to their sites and listings, which gives you a free extra boost in traffic. On top of that,directories also show up in search results for terms that are competitive to rank for, giving you an extra edge.

So how do you make sure you show up favorably? Here are a few tips to guide you through this process.
https://hubs.ly/H0cxTTs0
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