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Web Marketing ROI
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Our CEO's guest post for +SitePoint today on common mistakes when an enterprise approaches A/B Testing:

David Ogilvy, one of the founding fathers of modern advertising once said “Never stop testing, and your advertising will never stop improving.” Back in 2008, Bill Gates remarked that “we should use the A/B testing methodology a lot more than we do.”

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One of our lovely clients sent us some tasty premium truffles for us to enjoy in the office! Much appreciated.
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Received a cool parcel from Google!
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