Evaluating 4 Social Media Monitoring Tools

Out of the thousands of tools available ranging from top notch to freebies, I focused my evaluation on four low cost tool providers.

Findings:
Use free tools to start developing a feeling for your market and identify the relevant performance indicators.

Use Raven / uberVU if you know what you're doing but have limited resources in terms of staff and money.

Use Engagor if you really want to dig into it at good value for money.
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