A year and a half ago, I published some slides called "What is Google+? (really.) I did it the old-fashioned way, by uploading them as Google+ images.
I've finally gotten around to doing a quick reformat and saving them as a Drive presentation, which you can view below.
They're not as pretty as the originals, but they work and are faster to view here:
And while there might be a few things I'd change were I writing these today, the core ideas still seem to hold.
"Organizations interested in driving innovation should strive to create policies, platforms and staff positions that promote employee interaction on internal and external networks".
This thinking about the complete social architecture is still quite rare. Great article explaining the complete rationale of social business and how IBM geos about some of it.
The fascination with the familiar is deeply rooted. As humans, we’ve always wondered, “Is this really all there is”? Through poetry, art and philosophy – and now the visual web – we strive to elevate the everyday by feeding our appetite for imagination and discovery.
[Visual matters with Google Maps]
Give customers a virtual tour with Google Business Photos
Google Business Photos: Let Customers See Inside
Your Tour by Google (goo.gl/1tEqnQ)
[Visual matters with YouTube]
GenC: A YouTube Generation
GoPro YouTube Case Study
Google Presents: Dove Real Beauty Sketches Case Study
What Makes an Ad Worth Spreading (goo.gl/TGfme5)
TED & YouTube - Ads Worth Spreading 2012
[Visual matters with Google+]
The Engagement Project: Finding the Meaning in Memes (goo.gl/VZyK3p)
The Engagement Project: Connecting with Your Consumer in the Participation Age (goo.gl/QItulJ)
John Gerzema: Engage with Marketing That Matters (goo.gl/XAK3mq)
[Tools you can make your visual matters]
Tip: Customize the snippet people see when your page is shared. (goo.gl/oXoEE7)
YouTube Creators YT Channel: youtube.com/user/partnersupport
YouTube Developer YT Channel: youtube.com/user/YouTubeDev
YouTube Creator Academy Channel: youtube.com/user/creatoracademy
YouTube Advertisers Channel: youtube.com/user/advertise
4. Webmaster Tools (google.com/webmasters)
Quote: The Engagement Project: Finding the Meaning in Memes (goo.gl/VZyK3p)
Picture: Think Quarterly - The People Issue Cover Project (goo.gl/MhTmaa)
- Kinship Digital Pty LtdPrincipal, 2011 - present
- Digital Investor Pty LtdFounder, Principal, 2000 - 2012
- NewLeaseG2MCEO, NewLeaseG2M, Partner Social Media Academy in Australia, 2009 - 2011
- BHP Billiton Ltd.Various Executive, 1989 - 2000
- University New England, Armidale, NSW, AustraliaSenior Teaching Fellow & Consultant in Computational Statistics, 1971 - 1980Provided advice on computational statistics to the academic staff based in the Computer Centre. Also Chief Systems Programmer for the Computer Centre.
- Walter Adamson Blog (current)
- Kinship Digital Blog (current)
- iGo2 Group Blog (current)
- Walter Adamson Blog (current)
- kinshipdigital.com (current)
- My Tumblr (current)
- DI Live! IT Executive Insights (current)
- diabetorati (current)
- Goobile (current)
- i-mode Business Strategy (current)
- i-mode Content Developer (current)
- Skype Voice Services (current)
- OpenTTO.org (current)
- Youtube Partner Channels (current)
- Youtube Partner Channels (current)
- SlideShare (current)
- kinshipenterprise.com (current)
By "help" I mean not only understanding and strategy, but the implications for competition, products, margins, value, brand, customer engagement, culture, organisational structure, collaboration, agility, risk, governance, IT, digital marketing and inbound sales - to know what to let go and how to get with the flow. Call it business reinvention if you will.
Actionable strategy is my thing - I've taken many to the market - feet to the fire, nose to the grindstone, the hard yards, and then when it's working it needs someone other than me. If you need to understand how the mega-trends will drive outcomes which will reshape your business, or just your IT investment, and how to capitalise on them, then give me a call.
- University of New South WalesMathematical Statistics, 1966 - 1969
- University of New EnglandComputing Science - MSc, 1971 - 1979By thesis alone - Software Portability. Completed part-time 1973, 74 but worked at the University 1971 to 1979 as Senior Teaching Fellow.
- University of MelbourneMt Eliza Business School, 1987 - 1987Advanced Management Program
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