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Viviana HurtadoPhD
Works at Latinas for Latino Lit (L4LL)
Attended Yale University
Lives in Washington, DC
622 followers|59,460 views
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Have her in circles
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Work
Occupation
Media, Communications, Hispanic Market Strategist | TV Host, Analyst
Skills
Media, Communications, Hispanic Market, Diversity & Inclusion
Employment
  • Latinas for Latino Lit (L4LL)
    Co-Founder, present
  • The Wise Latina Club
    Founder, Editor in Chief, present
  • ABC News
  • Al Jazeera English
  • WPRI/WNAC TV
  • KRGV-TV
  • CNN en Espanol
  • New York Times
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Washington, DC
Previously
San Francisco - New Haven, NYC, Midland and Brownsville, TX, Providence, Mexico City, Madrid, Bogota
Story
Tagline
Experienced Media, Communications, Hispanic Market Strategist | Respected TV Host, Analyst
Introduction
Viviana Hurtado, Ph.D. is a bilingual media, communications, and Hispanic market strategist. Through innovative and high quality strategic consulting services, she helps brands, nonprofits, political campaigns, and individuals reach and engage coveted stakeholders, consumers, and audiences with the right messaging.

Considered a top Latina thought leader, Dr. Hurtado is an authority on media, communications, and the Hispanic demographic growth’s impact on business and politics. Quoted in Rolling Stone, Time Magazine, and the Washington Post, Dr. Hurtado's insight is frequently sought out by MSNBC and NPR where she is a regular analyst, as well as Univision, Telemundo, and CNN.

Dr. Hurtado is also the founder of the women-empowering and award-winning The Wise Latina Club website and co-founder of the education and literacy organization Latinas for Latino Lit (L4LL), home of the first, online, nationwide Latino Children’s Summer Reading Program, powered by Google.

A recipient of numerous awards including the prestigious South by Southwest (SXSW) New Americano award, she serves as a spokesperson, as well as a keynote speaker and facilitator at schools, non-profit organizations, businesses, and the White House.
Bragging rights
Yale Ph.D., finished Marine Corps Marathon, devoted tía of three, Golden Retriever lover.
Education
  • Yale University
  • Stanford University
  • U.C. Berkeley
Basic Information
Gender
Female

Stream

 
Rather than shill for any candidate (which is not my role), I make the case for YOUR voter participation which is why all the Presidential hopefuls who are announcing have to answer 4 questions. Please read, share, and heck, leave a comment here or on the blog. ¡Mil gracias!
http://thewiselatinaclub.com/4-questions-presidential-hopefuls-should-answer-to-win-latino-voters-and-the-election/ #2016Election #HillaryClinton #MarcoRubio #RandPaul #TedCruz #LatinoVoters
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Connecting the larger dots: with a possible #DHSshutdown, the federal judge blocking the Prez's executive actions on #immigration, Arizona & Alabama's restrictive immigration laws, etc., I ask if systematically marginalizing a large group of #immigrants can lead to disastrous and tragic consequences as we're seeing in Europe.
http://thewiselatinaclub.com/immigration-is-europe-a-warni…/
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Jose Vallesr's profile photo
 
¡Buenos días Familia! An important #Google hangout on #onlinesafety for your kiddos Wednesday 1/28 from 5-5:30 in #Spanish. Click on the link for 411 and mark your calies! / #Padres marquen sus calendarios: un importante #Google hangout de la #seguridad en la red para sus hijos con +Plaza Sésamo! 1/28! Info->
http://goo.gl/4qxUb8
#parentingtips #padresehijos #consejosparapadres #tech #technology #tecnología
 ·  Translate
 
Por más de 40 años Plaza Sésamo ha fomentado la enseñanza e imaginación de los niños, en un inicio desde la televisión y actualmente de varias formas, incluyendo la web. Ahora tendrás la oportunidad de platicar completamente en vivo con Lola y Elmo  sobre la importancia de la imaginación y cómo puedes aprender más en la web de forma segura y divertida.
 ·  Translate
This Hangout On Air is hosted by Plaza Sésamo. The live video broadcast will begin soon.
Q&A
Preview
Live
Disfruta una tarde con Elmo y Lola.
Wed, January 28, 5:00 PM
Hangouts On Air - Broadcast for free

31 comments on original post
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Familia, I'm on +Telemundo's national Sunday public affairs show #Enfoque w/ +Jose Diaz Balart. Our panel discusses the power and the perils of #socialmedia --the case before the Supreme Court, the ex-GOP comm director who went off on the Obama girls, #cyberbullying . 12p est, check your local listings, set your DVR's & tweet it out!
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#TGIF familia! After an intense week, here's a lighter post I wrote w/ fun pics on something new to do: in #DC you can attend S#ushi School at +Masa 14. What cool things have you dug up in your city/town that's different than "dinner and a movie"?
http://thewiselatinaclub.com/something-to-do-sushi-school-at-masa-14/ #food #restaurant #chef
Bored of the same boozy brunch each week? Is the thermostat not your friend because it's getting too butt cold or sweltering hot to be outdoors? Couples, how about adding some pizazz into your marr...
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and she makes sushi!
 
Why am I writing the series "My #Latino #Midterm Election" over at +The Wise Latina Club? Because of the failure by the #media, political parties, donors such as foundations which bankroll research, and local groups including in our community, to deep dive into the national Latino growth data, including triple digit in states with the closest midterm races, and from there consistently mobilize with a local ground game. The representation we have is not just an incomplete or inaccurate representation. The impact of this community's absence creates a self-fulfilling prophecy that is disenfranchising. How many thousands of Arkansas voters did not register before the deadline which already passed? Although they can not #vote in this election, they can register for the next one. For November, they can participate by driving a registered senior citizen to her polling station or volunteer to babysit so a parent can cast his vote.
http://thewiselatinaclub.com/my-latino-midterm-election-arkansas/
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Have her in circles
622 people
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alkhatibh alkh's profile photo
Ankur Sharama's profile photo
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Juan Carlos Orozco's profile photo
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Josue Lopez Calderon's profile photo
 
After a # blog /reporting break, it's nice to be back to my beloved chamba! The #EllenPao #KleinerPerkins lawsuit strikes a cord b.c of #discrimination , impeding opportunity & upward mobility. Check back since I'll be blogging about #tech & #diversity starting with:
"How to Change #SiliconValley’s Brofest: #Diversity " http://thewiselatinaclub.com/how-to-change-silicon-valleys-brofest-diversity/ #career
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#RosiePerez is scheduled to return to #TheView on Tuesday, after #Latina #women organized, sent an open letter, and refused to allow Rosie to be trashed as an estúpida by Insider rumors. Personally I feel meh about Rosie and the stale View. But times are different--it's passé to name a Latina co-host and get a medal for something that should have been done 5, 10 years ago. The times when Insiders could offend Latinas with Mean Girls tactics--and not receive political and economic blow back--are also long gone.
http://thewiselatinaclub.com/abc-waited-18-years-to-hire-a…/
#LatinoHollywood #HispanicHollywood #Hollywood #DaytimeTV #TV #talkshow  
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Familia, I hope you tune into tomorrow's #SOTU. It will be heavy on domestic policy with reports of middle class breaks by taxing the über-rich. As for #foreignpolicy, my guess is it will be heavy on the fight against #terrorism. I make a case in my latest #blog post in #TheWiseLatinaClub to include #LatinAmerica, not #Cuba but #Mexico--our often times overlooked strategic neighbor. Please read and consider sharing. ¡Mil gracias! #sotu2015
http://thewiselatinaclub.com/sotu-what-president-obama-can-say-about-foreign-policy-and-latin-america-its-not-cuba/
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Familia, always la voz contraria del pueblo, I had a problem w/ #GinaRodriguez's #GoldenGlobe acceptance. In response to the #CW #JaneTheVirgen actor's statement that #Latinos are "culture that wants to see themselves as heroes", I listed in this blog post a long list of heroes--a rich cultural tradition that is foundational to the Great Works from which #Hispanics descend. We owe it to all the young people out there to change the frame and claim it! Please consider sharing, thanks!
http://thewiselatinaclub.com/what-gina-rodriguez-got-wrong-at-the-golden-globes/ #Hollywood #hollywoodcelebrity #hollywoodactress
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Fernando Palafox's profile photo
 
The story after Election Day was not:

WOW! The #Latino #vote!

But it can be. My #blog post summarizes my #NationalPressClub panel presentation on the impact of #Hispanic candidates & you the #voters!
http://thewiselatinaclub.com/video-my-latino-midterm-election-at-the-national-press-club/
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