Gary Brown, owner of Boondocks Brewing Tap Room and Restaurant in downtown West Jefferson, is enjoying the dream he envisioned a year ago.

It was August 2012, when Gary Brown purchased Frasers Restaurant and slowly began the process of transforming the restaurant to include an authentic tap room and local brewery.  “We are evolving, not changing for the sake of change,” Brown said.  “We will have much of the same food, but scale down and compress the menu items and drop some of the price points where possible.  We are here to serve the community, and we want people to feel comfortable here. Our atmosphere is not fancy, it is casual-upscale.”

During extensive renovations, Gary continued to serve the public; it was interesting just to see the weekly improvements while wondering what would come next.  Not only were there structural changes, his menu began to focusing on fresh and local ingredients whenever possible by incorporating several local resources and products including local pork from Rose Mountain Farms, fresh greens and vegetables from McKenzie Farms, locally grown been from Mountain Memories Farms and fresh cheese from Ashe County Cheese.  The food is excellent and at reasonable prices.
In addition, he offers the largest selection of craft beers in the region. Brown uses fresh spring water from Creston in brewing many of his craft beers.  He tells us, “The water makes all the difference between an okay beer and something that is really special and unique.”

Boondocks has also formed the Ashe Brew Club, a group geared towards the interests of home and craft beer enthusiasts of all skill levels, and has also offered in-house Home Brewing Classes offering beginners the tools and information they need to begin brewing beer at home.  

Boondocks offers a weekend food and beer specials, and has successfully incorporated live music on most Friday and Saturday evenings.

Brown purchased Frasers to fulfill a lifetime dream of establishing a community focused business where he could continue to expand his 30-year hobby as a craft beer brewer, but Boondocks has become much more.  It has become a driving force and a destination for downtown West Jefferson.

His commitment to the town of West Jefferson, to Ashe County and to the people, both natives and tourists, has been phenomenal.

When you enter the doors at Boondocks, you feel you are part of the establishment.

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