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Vanhishikha Bhargava
238 followers -
Content Marketer | Startup Enthusiast | Growth Marketing
Content Marketer | Startup Enthusiast | Growth Marketing

238 followers
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In the last 5 years, several parts of marketing and sales have become highly intelligent. But is it the same when it comes to consumer sales?

Here's an interesting take on B2C sales call and why it needs to change.


#B2C #sales #enterprisesales

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If you don’t know it already, content is ruling the marketing landscape. There are 91% of B2B marketers and 86% of B2C marketers that believe content marketing is what their business needs to grow. Simply put, just about every business out there is investing heavily in creating and executing a content marketing strategy.

But is it time for you to update your content marketing strategy?


#contentmarketing #inboundmarketing #marketing

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Working with startups on a day to day basis can be very demanding.

That's why I swear by these productivity hacks!


#productivity #startups #freelancers

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A lot of you ask me how I work across different timezones. So I decided to write a blog post on it!

Here are a few things I try to follow closely.


#remoteworking #digitalnomads #productivity

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Struggling to take your Shopify store to the next level?

Here's a complete guide to making a Shopify App, from +Plobal Apps


#eCommerce #Shopify #ShopifyApps #mCommerce

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We recently published a study with SEGA® HARDlight on what makes some games go viral, while the others struggle to keep their acquired users engaged. The study includes insights from more than 40,000 players who had been invited to the game Sonic Forces: Speed Battle, using social media invites powered by GetSocial. It also looks into the typical behavior of ‘Viral Whales’ – players who generated five or more installs from their friend circle and displayed greater social influence.

Here are the key findings from the study.

#gamedev #useracquisition #appmarketing

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We recently published a study with SEGA® HARDlight on what makes some games go viral, while the others struggle to keep their acquired users engaged. The study includes insights from more than 40,000 players who had been invited to the game Sonic Forces: Speed Battle, using social media invites powered by GetSocial. It also looks into the typical behavior of ‘Viral Whales’ – players who generated five or more installs from their friend circle and displayed greater social influence.

Here are the key findings from the study.

#gamedev #useracquisition #appmarketing

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The mobile industry is growing at a rapid speed. There are literally thousands of apps being submitted to app stores every day.

But what is also happening is, the change of consumer behaviour.

Here's how mobile apps are redefining eCommerce.

#ecommerce #mcommerce #Shopify #ShopifyApps

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It is a fact that today’s eCommerce consumers are spoiled for choice. As of 2017, there are over 500,000 Shopify eCommerce stores and that’s just one eCommerce platform. Clubbed together with Magento, WooCommerce, Wix and others there are over 4 million eCommerce stores with the competition being at an all-time high.

It is now becoming increasingly important for brands to diverge and innovate, to grab the consumer’s attention. Here’s talking about the growth of mobile apps in eCommerce.

Did you know the number of smartphone users across the globe will reach over 5 billion by 2019? That is just two years away! Having only a fully functional site on the web and mobile is not enough for eCommerce stores anymore.



#Shopify #ShopifyApps #eCommerce

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The biggest concern for a startup is to scale and to scale fast. But with the increasing competition, dynamic market conditions and overwhelming need to balance work and family often hampers the vision of the entrepreneur in ways more than one.

According to a StartupGenom survey, 74% of businesses crash and burn while scaling because they don’t get their basics right. 29% of startups run out of cash even before they are fully established. 72% of small businesses say their main focus is increasing revenue.

If you run a startup, you will agree that setting proper goals is necessary for anyone who is serious about scaling his business. I also run a digital startup, so I understand that expansion is no joke and takes ample time and efforts.

Luckily, here are marketing strategies that worth leveraging to scale your business.



#startups #startupmarketing #marketing
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