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Uwe Lang
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Lives in München
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Uwe Lang
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3tags Posts  - 
 
#Corporate #Storytelling and Fairy Tales http://3tags.org/l/Gkog via @3tags_org
This is a lengthy post and would have been a real great post if I would be able to embed multiple videos within the text, so it is just a post with screenshots and links to the videos, however, I hope it still makes sense .-)! Everybody is familiar with the biblical story of **David & Goliath** and we have all been raised with the fairy tales of the **brothers Grimm** (header photo) and **Hans Christian Andersen**. What is it that makes narrat...
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Uwe Lang

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#Tsu for #charity – new competition - how a #social #platform helps people in need http://communicationsfuture.com/2015/07/tsu-for-charity/ - Now it is time to join #tsu  - join me here: http://www.tsu.co/UweLang
Tsu for charity - new competition started. Learn about a new social media platform that rewards users
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#Greece votes #No – now #Syriza must clarify what that really means http://3tags.org/l/o5bW 
###### *No voters celebrate but many questions remain. EPA/Yannis Kolesidid* --- With the votes counted, [more than 60%](http://www.bbc.co.uk/news/world-europe-33403665) of Greeks have said no to the bailout terms set by the country’s international creditors. Following this resounding rejection, prime minister Alexis Tsipras now has a clear mandate from the Greek people to renegotiate the terms and conditions of the agreement with the IMF...
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# 34 years ago the best ever Rock Album has given birth - FOREIGNER 4 Sorry guys - but I need to push that one out - as personally very important to me, probably do not get any up votes / comments but I do not care! Only by writing this I am getting **thrilled and singing plus playing airguitar :-)** This band called **Foreigner and their band members** helped me to move from a teen to become a twen. I do link almost every "early" li...
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Uwe Lang
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3tags Posts  - 
 
#Music  to #chill 
**Release date:** April 25, 2000 **Movie:** Gladiator **Artists:** Hans Zimmer, Lisa Gerrard **Nominations:** Classic Brit Award for Album of the Year
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Uwe Lang
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3tags Posts  - 
 
Warning for the #Earth and #mankind? #3tagsworldwide
We already knew about Venus. We had our suspicions about Mars. Now we’re sure. Our two closest solar system neighbors once had oceans – planet-encircling, globe-girdling, Earth-like oceans. But waterbearing planets are fragile. Venus didn’t have the right stuff and lost her oceans to space. We have the smoking gun. And now we know that Mars, also, poor Mars, couldn’t hold on. Mars has lost to space at least 80% of all the water it once had. ...
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Uwe Lang
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3tags Posts  - 
 
Ramirez - Hablando (Accordeon Mix) - just listen and enjoy! http://3tags.org/l/5gdb 
 ·  Translate
Ramirez - Hablando (Accordeon Mix) - **Spain - Techno - Trance - Dance** Techno Classic from 1992
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Uwe Lang
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3tags Posts  - 
 
#China #risk #story is far more dangerous than #Grexit 3tags.org/l/0ZDB
# Grexit discussion to waste our time or should we finally take care about the real issue? Consequences of China's efforts to stabilise its equity markets after three weeks of declines, which wiped out some 30 per cent of the value, is far more importance to the world, says Clyde Russell. What's the bigger risk? Greece leaving the euro zone in a messy debt default or China continuing to pump money into its faltering stockmarket while trying...
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Uwe Lang
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3tags Posts  - 
 
Too hot outside in #Germany - Someone able to turn the heating down.....? http://3tags.org/l/P3aj 
Today predicted be the **hottest day ever in history for Germany** Enjoy! ![Temperature](https://c4.staticflickr.com/4/3805/19216348088_0f19abd0bc.jpg)
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Uwe Lang
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3tags Posts  - 
 
Can #Greece bring in the #lawyers to avoid getting booted out of the #eurozone? http://3tags.org/l/0Zxv via @3tags_org
###### *Varoufakis on the offensive. EU Council Eurozone, CC BY-NC-ND* --- Greece strikes again. With what looks like a [do-or-die referendum on the horizon](http://www.theguardian.com/business/2015/jun/29/greek-crisis-referendum-eurozone-vote-germany-france-italy), we now have the prospect of a possible legal challenge to any attempt to oust the country from the eurozone. “The Greek government will make use of all our legal rights,” pro...
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Uwe Lang

Promote Personal Blog  - 
 
Find The Right #Communications #Partner 

5 Tips how to select a new communications partner

Over the last 18 years in my role as business development and communications specialist I have attended many pitches and other selection methods. I have also responded to a lot of briefs. Some briefs are very clear, concise and well written. These are a pleasure to receive and respond to. Others are obviously cut and paste from other sources, thrown together by someone who doesn’t fully understand communications and PR, and really difficult to fully understand requirements. Worst-case, there is no brief at all!

So, if you are conducting an annual review of your PR and / or communications partner, I’d like to offer some tips to keep in mind.

Follow these and they should help ensure the selection process goes smoothly, and you find the right partner.

First tip to find your new PR and communications partner
Make your goals clear – Sales and marketing targets should be included in all pitch briefings; the money you spend on hiring an external partner for corporate communications needs to show returns. Also, include goals of your communications strategy. Are you looking for brand awareness, brand loyalty, or do you want to increase conversions? Who is the target audience: (just) prospects, or also existing customers, (potential) employees, or stakeholders like government organizations? Also indicate whether you require ‘bread and butter’ media relations, full public relations or an integrated communications campaign. Be sure to consider content marketing and digital programs – few campaigns exist without them 

Read the other #tips here:

http://communicationsfuture.com/2015/06/communications-partner

#guide #howto #PublicRelations #Marketing
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Uwe Lang
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3tags Posts  - 
 
Hi group members - I just banned one member as he was spamming the chat area here
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Networking
Birthday
October 5
Story
Tagline
International marketing and communications guy - topics: #communications #storytelling #sales #socialmedia #soccer #Wormatia #Kaiserslautern #Formula1
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sales, marketing, communications, PR, social media
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sales, marketing, communications, finance
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Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
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München
Previously
Worms - London - Bourgas - Nizza
Uwe Lang's +1's are the things they like, agree with, or want to recommend.
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