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Trond Lyngbø
Works at MediaCom Norge
Lives in Oslo
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Trond Lyngbø

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Columnist Trond Lyngbø reminds us that search engine optimization (SEO) isn't just for driving leads, sales and traffic to business websites -- it can also be used to build your personal brand.
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I have a large site and removed lots of irrelevant pages for good. Should I return 404 or 410? What's better for my "crawl budget"? (more from the depths of my inbox)

The 410 ("Gone") HTTP result code is a clearer sign that these pages are gone for good, and generally Google will drop those pages from the index a tiny bit faster. However, 404 vs 410 doesn't affect the recrawl rate: we'll still occasionally check to see if these pages are still gone, espectially when we spot a new link to them.  

In practice, I doubt you'll see a noticable difference at all between 404 and 410, so while it's great to use 410 in situations where you're sure, with regards to Google search, it's not worth spending too much time on that decision or on its implementation. 
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Hadde en super tur i #Nordmarka i #Oslo i dag.
Svingte innom både #Sognsvann, #Ullevålseter og #Frognerseter.

Det ble både sol, regnbuer, kaffe og vafler. Sommeren er på vei til #Oslove!
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Resertifisering på Google Analytics, Google AdWords, samt Google Display-eksamen, er i boks.

Det har vært en drivende utvikling, både på Analytics og AdWords, så jeg var faktisk klam på ryggen når jeg var ferdig :-)

Det er også mulig det er alderen.
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Beware the outdated, risky mindset that SEO is a "quick fix"... (I know you don't hold with that mindset, you're much too smart. But maybe a stubborn client or boss? Hmmm...)
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Trond Lyngbø

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Strive For Quality

Focus on delivering high quality content. Nothing less than remarkable content is good enough in a world drowning under a deluge of mediocre articles and short-lived news tidbits. When you put time and effort into creating something that’s hard to copy or outdo, it will stand out and get you noticed.

Quantity is not as important as quality. One great article is better than 10 mediocre ones. What you publish is more important than how often you do. Reaching the right readers matters more than how many consume your content.

#ContentMarketing

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Be Aware! SEO Might Help You Land Your Next Job (Or It May Hinder You)

If you’re applying for a job at an SEO firm and there are zero results for “[your name] seo,” then you have a weak online profile. You are definitely not a recognized authority in the field. And even if you actually do have some skill, you give the initial impression that you’re not interested in displaying it.

In a competitive job market, this is not a good thing.

Make Googling yourself a regular routine. Watch your reputation. Be in control of what is displayed. Build your personal brand in a solid, consistent way that will jumpstart your career.

Check out my latest column for more information --> http://searchengineland.com/watch-seo-might-help-land-next-job-223909

#Career #Recruiting #PersonalBranding #HR #SEO #Student #CareerTips #CareerAdvice
Columnist Trond Lyngbø reminds us that search engine optimization (SEO) isn't just for driving leads, sales and traffic to business websites -- it can also be used to build your personal brand.
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Discover Google Tag Manager in this step by step walk through of features of V1 and V2. Brought to you by Digital Marketing Agency iPullRank!
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From last night:
McClendon has a storied history in the mapping world having created Keyhole and Google Earth and having marshalled many of the technical developments at Google Maps over the past 10 years. According to Wikipedia he holds 12 Map patents including 7 related to KML.
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Just had to share this with you all. It's soo funny! :-)
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Så bikkja først, jeg. Kanskje fordi jeg har tilgang på kvinnerumpe hver eneste dag. 
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Google Led $100MM Round in Thumbtack Last Year, Then Penalized Them Today for Manipulative Link Building

Full story from +Jennifer Slegghttp://www.thesempost.com/thumbtack-google-manual-action-penalty-links/ 
If you do a search for “Thumbtack”, you will not find them anywhere in the Google search results… nor will you see them for any of the estimated 25,000 keywords they were previously ranking for.  They have been hit with a manual action penalty courtesy of Google. Thumbtack does not rank for their own brand …
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Have them in circles
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Andreas Johnsen Gossner's profile photo
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Work
Occupation
Head of SEO at MediaCom Norway & SEO columnist at Search Engine Land.
Skills
Search Engine Optimization (SEO), E-Commerce SEO, Digital Analysis, Conversion Rate Optimization (CRO), Social Media Optimization, Content Marketing Strategy, Web Development, Cisco Routing & Switching (Cisco CCNP).
Employment
  • MediaCom Norge
    Head of SEO, 2014 - present
  • Search Engine Land
    Columnist, 2011 - present
  • Metronet AS
    Senior SEO Strategist, 2011 - 2014
Contact Information
Work
Phone
(+47) 464 44 999
Email
Story
Tagline
Head of SEO at MediaCom Norway & SEO columnist at Search Engine Land.
Introduction
Head of SEO at MediaCom Norway & SEO columnist at Search Engine Land.

I can help you integrate SEO with social media, content marketing & other marketing initiatives.

I have more than 10 years of experience specializing in SEO, e-commerce, conversion rate optimization, social media and digital analysis.


Full resume:

My personal website (Norwegian):

My SEO blog (English language):
Bragging rights
I wrote some of most popular SEO columns at Search Engine Land in 2011, 2012, 2013 and 2014. I've been quoted on Forbes.com
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Oslo
Previously
Oslo, Norway - Bergen, Norway - Askøy, Norway
Super beliggenhet midt på Karl Johan. God mat og serviceinnstilt betjening. Hyggelig sted å spise mat før en møter venner eller kollegaer på fredagspils. Det tok ca en klokketime før maten kom. Det syntes jeg er i meste laget. Alt i alt en bra sted.
Public - a month ago
reviewed a month ago
En av mine favorittsteder når det gjelder tur i marka i kombinasjon med vaffel med brunost og kaffe. Turtips: ta t-banen til Sognsvann, gå til Ullevålseter og fortsett videre til Frognerseter. Der finner du T-bane ca 200 meter unna, som fører deg trygt og raskt tilbake til hvor du måtte ønske. Er du riktig heldig, får du hilse på den hvite hesten som går løs på Ullevålseter. Perfekt for en spasertur på lørdager og søndager.
Public - 2 months ago
reviewed 2 months ago
Flott sted for en utepils med venner på en varm sommerdag. Husk solbriller. Trekk for lang ventetid på servering og ventetid for å få betale. Servicenivået kunne vært bedre. Når man må purre på både servering og regningen to ganger på rad på ulike helger, er det rom for forbedring. Ellers supert sted når det er sol og varmt!
Public - 2 months ago
reviewed 2 months ago
En drøm for interiør-interesserte. Her finnes alt fra rimelige pynteting til lamper som koster mer enn en gjennomsnittlig månedslønn. Ligger et par hundre meter fra Nasjonalteateret T-bane.
Public - 2 months ago
reviewed 2 months ago
54 reviews
Map
Map
Map
En av byens beste restauranter for deg som ønsker asiatisk mat. Høy kvalitet på maten og god service. Det koster, men er verdt det.
Public - 2 months ago
reviewed 2 months ago
Perfekt sted for en matbit og en fredagspils med venner. Nydelig på varme sommerdager, men pass på fuglebæsj..
Public - 2 months ago
reviewed 2 months ago
Stort og flott senter. Godt utvalg i herreklær og lett å finne frem. Gode parkeringsmuligheter.
Public - 2 months ago
reviewed 2 months ago