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Trevor Sanford
Works at IBM Switzerland
Attended University of the West of England
Lives in Baden,Switzerland
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Trevor Sanford

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The best dives I have done so far.. Read about my +Tdi Sdi  trimix course  http://scu.ba/22Wuwsk #scuba
The Blue Hole, in Dahab, Egypt is one of the most famous of its kind. The site’s famous arch, starting at around 180 feet (55 m), is well out of the range for recreational diving, but it’s accessible to those who take their training a step further.
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Looking for great places to dive with Mola Mola?  Check out my latest +Scuba Diver Life  article http://scu.ba/22pkkbo
Surely one of the ocean’s most unique looking marine creatures, large mola mola, or sunfish as they’re sometimes known, can still prove elusive. Here are three of the best places to see them.
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Google has released some new guidelines that are aimed directly at bloggers who review items they received for free from companies, a growing form of native advertising for sure.  Google has already grappled with this issue on YouTube with the army of…
Google has released some new guidelines that are aimed directly at bloggers who review items they received for free from companies, a growing form of native advertising for sure. Google has alread…
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GPS for #scuba divers? check out my new article http://scu.ba/1prTQtF
Project Ariadna unveils the first-ever independent GPS-based underwater navigation technology for divers.
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Investing time and effort into Search Engine Optimisation(SEO) should be high on the lists of priorities for any brand.  It’s not just something for dedicated SEOs or the IT team, nearly every line of business has a role to play from Marketing copy…
Investing time and effort into Search Engine Optimisation(SEO) should be high on the lists of priorities for any brand. It’s not just something for dedicated SEOs or the IT team, nearly every line...
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My latest article - How Wetsuits Work http://scu.ba/1QiPMqH

#scuba
Most of us where them, but not everyone understands how they work. Here are a couple tips on keeping yourself warm on your next dive.
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I talk about putting customers at the center of your thinking with IBM Design Thinking in my latest Insights on Business article
In a crowded competitive landscape what really sets your products and services apart from the other brands? Customer experience. Experience is the emerging tactical and strategic imperative that...
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As brand marketers we have long understood the value of Social Media marketing to engage with our customers not just by offering great value through awesome content but also as a very valuable cost-effective channel for customer service.  Though we have…
As brand marketers we have long understood the value of Social Media marketing to engage with our customers not just by offering great value through awesome content but also as a very valuable cost…
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A look at the biggest trends in eCommerce for 2016
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Russian Team Make World's Deepest #Scuba Dive Under Ice http://scu.ba/1nwx2qW
A group of Russian divers from the Russian Geographical Society made a 335-foot (102 m) dive below sea ice in the White Sea.
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Facebook launched its new rival to Googles Display Network last year, to help advertisers reach more of the right by people by extending Facebook ads into other mobile apps. Though its still not as mature or with the same reach as Googles offering,…
Facebook launched its new rival to Googles Display Network last year, to help advertisers reach more of the right by people by extending Facebook ads into other mobile apps. Though its still not as...
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Check out the awesome giant squid in my latest +Scuba Diver Life post
 
Giant Squid Captured on Camera http://scu.ba/1RvVCnl
Imagine the shock at seeing a 12-foot long squid swimming around a harbor from a pier, as many lucky people did at Toyama Bay in central Japan this past Christmas Eve.
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Education
  • University of the West of England
    History and Politics
  • Institute of Comercial Management
    Diploma in Digital Marketing
Basic Information
Gender
Male
Story
Tagline
Digital & Social Marketer and Diver
Introduction
Master Scuba Diver and Tec sidemount diver and an avid fan of Mountain sports.  Dive industries leading Digital Marketer.

Writing about diving for http://scubadiverlife.com/ 
Work
Occupation
Digital Marketing Consultant
Skills
Inbound Marketing specialist - Social Media, Bulk eDM, Website, SEO, Ads, SMS, Mobile.
Employment
  • IBM Switzerland
    Digital Marketing Consultant, 2014 - present
  • PADI
    Executive, eMarketing, 2011 - 2014
    Digital and Social Media Marketing for PADI Europe, Middle East and Africa
Places
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Currently
Baden,Switzerland