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Snapchat has 25m active users according to +GlobalWebIndex. Lead markets for reach are UK 9% of internet users who are active, followed by Australia 9%, USA 8% and India 7%. For teens (16-19s) the reach is much higher with 37% of teens in Australia using, 28% in US and 27% in UK. The last place market is China with 1% of teens. There is a clear English market and teen skew, two aspects that Facebook is loosing its grip on. This shows why they are willing to pay $120 per user! 
GlobalWebIndex's profile photoLeif Fescenmeyer's profile photo
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