Feature Alert. Last night, Google began testing paid content in Knowledge Graph boxes. As you may know, they recently launched KG boxes with car makes and models (ex. https://www.google.com/search?q=camaro
). Last night, the following version popped up (see image; red box added) - noticed "Dealers nearby"? Those listings are paid content. It's just one niche, of course, but this has major implications for both PPC and local SEO.