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Tom Megginson
Works at Acart Communications
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Use DAHs and dits.
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It's quite possible that this line was simply intended to be about partying without a care, but in today's media environment marketers need to be especially sensitive about miscommunication.

They also have to be responsive to disasters like this. But @budlight has not Tweeted since April 26. Double fail.
Oh, Bud. What were you thinking? My friend Lyndsay just drew my attention to the marketing line on a Bud Light label that is accidentally(?) anti-consent. The campaign, which features young people doing stupid things after dr...
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I believe what we are seeing here is a clever little prank. A designer who counted on his or her client to be ignorant of the source material. The Botticelli and Leonardo portraits are well-known enough that they probably sold the idea of using Renaissance Italian paintings of women to give the sauces a note of "old-world authenticity." But a severed head, spouting arterial blood, is probably one of the last things I want to think about when I pour this on my spaghetti.
My friend Gord sent me a link from Good that points out a pretty hilarious packaging gaffe. Tropical Traditions, originally a coconut oil importer, has branched out into organic packaged foods. One of them is an Italian pasta...
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Via The Verge According to The Verge, this poster for Chinese internet video site Leshi TV (LeTV) is making a rather awful comparison of Apple to a dictator who caused millions of innocent people to be murdered. LeTV's founde...
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So basically, attempting to add corporate social responsibility to the business of sex work is not breaking news. Nor is the unsettling business of sexualizing cancer.
Feature image of Charlotte Stokely on PornHub, hosting a guerrilla psa about testicular cancer
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I love this!
Via CBC As a parent, I love this. It all started when a seafood restaurant in New Sydney, Nova Scotia, decided to let the town know that they are NOT child-friendly: The local and social media outcry was immediate a...
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Tom Megginson

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Last year, longtime client York Region Transit (YRT/Viva) launched a new kind of rider safety campaign by Acart. This year, it was recognized by the Canadian Urban Transit Association (CUTA) with a...
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Autochrome colour photos from 1913. Wow.
  I found these photos taken by Mervyn O’Gorman of his daughter Christina O’Gorman to be absolutely breathtaking. The images look modern. They look now. It’s hard to believe these were shot back in 1913. The photographs were taken at Lulworth Cove, in the English county of Dorset. And as you can tell by the images, Christina’s color of choice was red.  The autochrome process used during that time period captured red particularly well. It’s vivi...
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I did it this morning!
 
Want to do something good for #earthday  ?

Take the bus!
April 22 is an important day for us. Earth Day is a positive reminder that we live on a beautiful planet and need to take better care of it. As Social Issues Marketing specialists, Acart has a long...
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Happy 68th birthday, Iggy Pop!
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One of Canada's most iconic comfort foods is going to stop being so bright orange.
Kraft says it will remove all artificial preservatives or synthetic colours in its iconic macaroni and cheese meal by the end of next year.
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OK, Saskatchewan, this is just weird: 
Government recently reversed decision to allow licensed strip clubs due to concerns about human trafficking and sexual exploitation
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Have him in circles
350 people
David Gillanders's profile photo
Praveen Madugula's profile photo
Daniel Jaszczak's profile photo
New York City Criminal Defense Attorney Gilbert Parris's profile photo
barry walsh's profile photo
Maitre Makrem's profile photo
mohamed elidrissi's profile photo
Afie Atuyota's profile photo
Eric Falkenstine RN LNC's profile photo
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Creative Director
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  • Acart Communications
    Creative Director, 2002 - present
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Creative Director, Ad Blogger, Husband and Dad
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You can argue all you want about gas grilling vs. charcoal, wood smoke vs. pellets, rub vs. sauce, ribs vs. brisket. The great thing about Capital Appliance & BBQ is that they apparently have it all. For a charcoal head like me, there's a whole room where you can check out the different models of grillers and smokers. Many of these brands and models are things you'll never see in the big boxes or hardware stores. The focus here is on people who are serious about grilling, smoking, and low and slow cooking. Prices range from <$200 to literally thousands. This is one of the few places where you can experience true BBQ envy while checking out the more high-end and exotic models. Need to grill a whole pig? Cold smoke salmon? Feed an army? It's awesome just imagining what you could do with this stuff. One of the units looks like an old steam locomotive. Another is a large wooden cooking box, made famous by Chinese railway workers in Cuba. And then there's the legendary Big Green Egg. The service is really friendly, with people who love grilling as much as you do. Maybe even more. After all, they get to make amazing BBQ at work, in the demo kitchen in the back of the store. (It smells amazing, BTW.) Ask them about some of the neat accessories, too, like the rock salt tablet for grilling. I walked out of there with an upgrade to my simple Weber charcoal kettle. But they know I'll be back. Just visiting the store is an adventure in shopping for outdoor cooking fanatics.
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Public - 10 months ago
reviewed 10 months ago
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