It was interesting to me to track the impact of the Forbes article announcing the death of Google+ last week. It made me think deeply about Google+, why I use it and why it's the perfect social network/tool for me...
Over the past 10 years, I have developed a #thoughtleadership workflow that works well for me and the thinkers I coach. I call it the 'elevation workflow' because it helps with elevation in the serps. It consists of 9 different stages which you can see in the image.
This morning I came to the conclusion that if I could only use one tool for thought leadership, it would be Google+ as Plus covers all these activities in one place. Of course I could do more -- and I do -- but if I could only use one tool to find and share great information so that I get found, Google+ is that one tool for me. If this kind of thinking intrigues you, please watch this short screencast I put together on the topic and engage with me in the comments below -- I'm very interested in YOUR perspective on this type of thinking. Google+ is MY hammer. See https://www.youtube.com/watch?v=IgF4keyqjqI
Oh, and should you find yourself in need of an internet mechanic to set up such a workflow for yourself, I'm happy to help you with that, too! #googleplus #thoughtleadership #seo