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Todd Cochrane
Works at RawVoice
Attended Embry Riddle Aeronautical University
Lives in Honolulu Hawaii
17,424 followers|678,139 views
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Todd Cochrane

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Little something we have been working on for podcasters.
Welcome to Subscribe by Email. Welcome to Subscribe by Email, a free service that provides daily emails with fresh episodes updates from your favorite podcasts. Subscriber Benefits. Subscribe to as many shows as you like. It's a great way to follow all of your favorite shows from your inbox.
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Todd Cochrane

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If you have not listened to the post president show that Marc Maron on WTF did you should.  The behind the scene stuff is awesome.

http://potus.wtfpod.com/podcast/episodes/episode_614_-_the_president_was_here/
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Really enjoyed listening to this.  Thanks for the post +Todd Cochrane .
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Todd Cochrane

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If you look at the iTunes store and only see your last 20 episodes do not freak out, and do not submit trouble tickets to who creates your RSS feed. Apple has a bug and they are working on it.
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3 comments
 
Thanks for the update.
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Todd Cochrane

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For those running WordPress what are 5 plugins you simply cannot live without on your site? Excluding any podcast related plugins.
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Rick Coste's profile photoAllister Jenks's profile photoTodd Cochrane's profile photoCraig Wealand's profile photo
13 comments
 
Pretty Link, Contact Form 7 . Yoast scares me, but I'll cave in and try it over the summer. I heard that too many plugins slow down the site, so I keep it light.
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Todd Cochrane

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In this video I fly my DJI Phantom III drone at my family homestead and fly inside a barn.. I do not recommend this for anyone on their 5th flight as I had a couple of close calls. I narrate the flight.
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Todd Cochrane

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I was invited as a special guest by my sponsor GoDaddy to the Gatorade 400 held at the Michigan International Speedway. While there I was scheduled to do a 10 minute interview with Danica Patrick, sadly the heavy rains precluded a more formal stand up interview but she was gracious enough to do the interview with the two of us in a SUV next to her motor coach. The interview was recorded on my iPhone and I think it came out better than the 5 grand of video gear I had hauled to Michigan. I missed the most important question on whether she would consider doing a Podcast down the road. But I hope you enjoy the short interview and thank you to all that submitted questions.
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Todd Cochrane

General Podcast Discussion  - 
 
If you have not listened to the post president show that Marc Maron on WTF did you should.  The behind the scene stuff is awesome.

http://potus.wtfpod.com/podcast/episodes/episode_614_-_the_president_was_here/
1
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Todd Cochrane

General Podcast Discussion  - 
 
If you look at the iTunes store and only see your last 20 episodes do not freak out and do not submit trouble tickets to who creates your RSS feed. Apple has a bug and they are working on it.
2
Joshua Dorkin's profile photoTodd Cochrane's profile photo
6 comments
 
its still broke at Apple we will all fnd out together when its fixed. Good exercise for podcasters to see if new subscriber numbers are affected which I doubt
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Todd Cochrane

General Podcast Discussion  - 
 
For those running WordPress what are 5 plugins you simply cannot live without on your site? Excluding any podcast related plugins.
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Cody Engel's profile photoBob Harper's profile photoTodd Cochrane's profile photoCalvin Powers's profile photo
5 comments
 
My list lines up with +Marcus Couch  almost exactly. But I would add Post Thumbnail Editor. 
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Todd Cochrane

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In this video I fly my DJI Phantom III drone at my family homestead. I am just learning to fly the drone and having fun doing so. I narrate the flight.
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This is cool. The Phantom drone footage is fantastic. You aren't too far from me. I am in Northern Ontario, 3.5 hours from Duluth. Well done.
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Todd Cochrane

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One thing most Podcasters ignore is the value of Google and building your brand on your website. I want to ignore social for a moment and only talk about SEO for your .com. 

We can all agree social sharing is important. But I want to give you one specific pointer of many that I use on building a sustainable audience.

Please note: I do not mind my show being found organically on other syndication sites, I have my show listed everyplace that respects my brand.

I want to share "one" part of my SEO strategy in getting "new" listeners to subscribe to the show. This is cheap advice that will gain you 1000's of new listeners monthly, if your patient and are in it for the long haul.

It's simple. I post show related content aka non podcast blog posts to the website several times a day, over 10+ years that has resulted in 13,500+ posts on my website. Intermixed with the 1029+ Podcasts Posts & 2000+ related trade show interviews all with extensive write ups.

The traffic from "search engine" traffic alone nets me 30-40,000 hits a day on the website. I have highly visible subscribe to podcast buttons on the website, a small percentage of that search traffic converts & subscribes to my podcast each and every day. It's one part of my show growth strategy that has allowed my show to grow significantly each month.

Sure not all stay subscribed, but for the percentage that do it's gravy.
See GeekNewsCentral dot com for an example.
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2 comments
 
I'm blogging on the blog using standard WordPress tools? Guess I am confused each article gets its own blog post, there really is no other way. 
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Todd Cochrane

General Podcast Discussion  - 
 
One thing most Podcasters ignore is the value of Google and building your brand on your website. I want to ignore social for a moment and only talk about SEO for your .com.

We can all agree social sharing is important. But I want to give you one specific pointer of many that I use on building a sustainable audience.

Please note: I do not mind my show being found organically on other syndication sites, I have my show listed everyplace that respects my brand.

I want to share "one" part of my SEO strategy in getting "new" listeners to subscribe to the show. This is cheap advice that will gain you 1000's of new listeners monthly, if your patient and are in it for the long haul.

It's simple. I post show related content aka non podcast blog posts to the website several times a day, over 10+ years that has resulted in 13,500+ posts on my website. Intermixed with the 1029+ Podcasts Posts & 2000+ related trade show interviews all with extensive write ups.

The traffic from "search engine" traffic alone nets me 30-40,000 hits a day on the website. I have highly visible subscribe to podcast buttons on the website, a small percentage of that search traffic converts & subscribes to my podcast each and every day. It's one part of my show growth strategy that has allowed my show to grow significantly each month.

Sure not all stay subscribed, but for the percentage that do it's gravy.
See GeekNewsCentral dot com for an example.
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Ray Ortega's profile photoDana Tucker's profile photoPaul Riismandel's profile photoKelvin Lee's profile photo
3 comments
 
+Todd Cochrane 's advice is spot on, and       +Ray Ortega 's advice is good because focus is good. However, perhaps one middle ground is to break up your show notes, or do very short follow-up posts based on content from your podcast. For instance, if you reported a piece of news and a day or two later there's an update, make a short post of a few sentences with a link or two to updates.

Another idea is to use your website as your notepad for your podcast. When you encounter something you want to cover on your podcast, post it to your blog with a couple of short notes. Then you can use your blog basically as your rundown, along with providing extra value to readers/listeners and SEO juice.
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People
In his circles
2,386 people
Have him in circles
17,424 people
Linksys's profile photo
justin wisniewski's profile photo
pappu prasad's profile photo
James McGovern's profile photo
Greg Eales's profile photo
Luis Samra's profile photo
Heming Leira's profile photo
Galina Vashenko's profile photo
PIROTECNIA ROGELIO RAMOS's profile photo
Education
  • Embry Riddle Aeronautical University
    2011
  • Quincy High School
    1983
Basic Information
Gender
Male
Relationship
Married
Other names
geeknews
Apps with Google+ Sign-in
  • Clash of Clans
  • Crusader's Quest
Story
Tagline
CEO RawVoice, Geek, Blogger, Podcaster, Technician, Visionary, Trend Setter
Introduction

Todd is the CEO of RawVoice which represents 13,000 new media creators, he is also the Author of the award winning Podcasting The Do it Your Self Guide published in June 2005. His interest in podcasting has it roots from nearly 15 years of participating in different online communities.  In 2002 he launched the popular technology news site Geek News Central (www.geeknewscentral.com), and has worked to build a significant readership. After learning about podcasting in October 2004 he quickly started his own podcast, and now has a popular technology news-based podcast that compliments his technology news site.

Todd’s understanding of changes to media distribution and consumption initiated the creation of, www.rawvoice.com, that swiftly launched a variety of unique commercial podcasting opportunities that include the Tech Podcast Network (www.techpodcasts.com) Blubrry Podcast Community (www.blubrry.com).  Todd is also the visionary behind the People’s Choice Podcast Awards (www.podcastawards.com).

Todd was responsible for many of the very early podcasting advertising campaign which included bringing companies like GoDaddy and Citrix into the new media advertising space. His team developed the first media buyer advertising reporting system which has evolved into a new media statistics service offered by RawVoice as a white label solution for new media creators. RawVoice now offers a wide variety of hosting and podcast publishing services and represents 9500+ new media creators. Todd’s role in the new media space is one of engagement built around the philosophy podcasters do the work podcasters get paid.

Todd resides in Hawaii with his wife and 4 children but travels worldwide consulting companies and individuals in the new media space

Bragging rights
Retired 24yrs US Navy and have over 10,000 flight hours.
Work
Occupation
CEO - Blogger - Podcaster
Employment
  • RawVoice
    CEO, 2005 - present
  • US Navy
    SCPO, 1983 - 2008
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Honolulu Hawaii
Previously
Quincy Michigan - Lemoore California - Agana Guam - Lexington Park Maryland - Quincy Michigan - Millington Tennessee
Aulani is expensive even for Hawaii standards. Do not eat there the food is mediocre as well as the service. Have not stayed at the hotel due to them requiring two room rental with a family of 5. Being local, I cannot and will not recommend Aulani for family and friends in the mainland.
Appeal: GoodFacilities: Very GoodService: Poor - Fair
Public - 3 years ago
reviewed 3 years ago
1 review
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