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Toby Elwin
Attended Central European University
Lives in Boston, MA
130 followers|31,679 views
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Toby Elwin

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The former #Apple CEO who ousted Steve Jobs for 10 years talked to us about life before and after Apple. http://bostinno.streetwise.co/2016/04/08/apples-steve-jobs-and-john-sculley-fight-over-ceo/
John Sculley has couple of claims to fame. He was the president of Pepsi and helped come up with the iconic Pepsi...
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Toby Elwin

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I walked into the conference room on the first day of work at one of my previous jobs and looked at a huge list of features on the whiteboard. There were maybe 20 in total, with a few scribbles on …
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Toby Elwin

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I am all for Black Friday and Cyber Monday, here is a +GoogleChrome extension that helps you shop wider - video intro helps http://www.getinvisiblehand.com/
Automatically get the lowest price on whatever you’re buying
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Rare:  1) project fails because of poor culture or 2) project fails because of poor project manager

Allen Ruddock: Project delivery problems stem from the lack of a change culture http://telw.in/1NCQ9u5 #pmot

Great post! +ARRApm 
Most organisations are still inherently resisitant to change. To enable projects to deliver their full benefits requires the adoption of a change culture
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Employees are personas with objectives.

With their views and motivation in mind, organization change has a new frame to communicate persona-based messages that meet WIIFM?

http://telw.in/1Rz1iep
Organization Development (OD) is an intentional effort to plan, guide, and manage change. An organization is a self-organizing community of people. An organization develops only when people, within the organization, are individually motivated to develop…
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Digital arts? Online game streamer? Sports fan? Combine video feed onto one screen.  How would you use? 

I just backed Skreens, lets every device stream at once with NO lag! on @Kickstarter http://kck.st/1iKYUpO 
Skreens is a new way to experience all of your entertainment where gaming, web, social, & TV all work together at once on one display.
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Current +WordPress sites know images are huge, good: user experience, bad: load times. Best plugin for me: http://telw.in/22Y1oDS easy interface and great results.
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classic Cleese clarity
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What if every industry worked on spec? Watch people in other industries react to getting asked for free spec work http://telw.in/1OEm7aR time to break the inanity.
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Experts concerned about how much young people multitask http://telw.in/1Nt0RmL multitasking martyrdom fallacy at work too.  People can not multi-task.
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13 Ways Designers Screw Up Client Presentations http://buff.ly/1Vgcp1N >such a good post with lots of advice for any client review
…and one weird trick you won’t believe works every time.
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Project manager's lament: "stakeholders to the left of me sponsors to the right, here I am stuck ... ".

Get unstuck with a stakeholder template and plot an engagement strategy from current state to future champions.
Each project has unique stakeholders, influencers, and customers.  A fine line between each may exist, but all fall under the stakeholder umbrella.  It is critical to know as many project stakeholders as possible, and that…
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Introduction
Digital marketing strategy and social project management through community persona, user experience mapping, and culture by design.

Also enjoy music economics and world history.

See other Sacred Cow Tipping thoughts at www.TobyElwin.com
Bragging rights
Boy Scouts, Troop 4 - read about it.
Education
  • Central European University
    MBA - Marketing, 1999 - 2002
  • Case Western Reserve University
    MBA - International Finance, 2001 - 2002
Basic Information
Gender
Male
Relationship
Married
Work
Occupation
Create and deliver organization strategies.
Skills
digital marketing, Agile project management, Scrum, training design, strategic planning, facilitation, change management
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Boston, MA
Previously
Hoboken, NJ - Budapest, Hungary - London, England - Washington, DC - Beijing, China - Guangzhou, China - Cambridge, MA