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Tim Hill
273 followers -
Online Marketing and SEO
Online Marketing and SEO

273 followers
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Tim Hill's posts

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Google's new Mobile First indexing is the real Mobilegeddon

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There seems to be some confusion on Google's announced action regarding pop ups - or as it calls them "interstitials" - pop ups that open in the same window which browser pop up blockers can't spot.

Google is saying your rankings will suffer if your page activates any kind of pop up as soon as the user arrives - if the pop up is activated by a user action (such as hovering over certain content or moving the mouse towards the back button) or is a delayed pop up (say 30 seconds after the user arrives) this is NOT covered by Google's actions.

Google's focus is on better user experience and they reason you won't be giving it to them if the user has to battle through these pop ups to see the content of the page, especially as some on mobile screens are unclosable!

See the video below for clarity ;)
https://www.youtube.com/watch?v=sdi6E-qzS1c

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It's one of those metrics so many webmasters fret over and it has generated endless blog posts about how you should reduce it in the name of SEO but should you even be giving it the time of day?

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Interesting ideas on understanding modern SEO keyword density

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Good article here on how Link Building isn't dead, it has just changed a lot!

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Google makes many mistakes - sometimes that includes why you lost your rankings.

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Nice summary about why real SEO companies don't guarantee results.

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Does Google really rule the roost when it comes to internet search?

http://doodleddoes.com/blog/does-google-rule-roost-internet-search/

Using Pay Per Impression (PPI)? Do you know where the impressions are coming from. Here's a fascinating article unveiling a dark underside to the business that has fleeced some of the world's most well known brands!
http://www.bloomberg.com/features/2015-click-fraud/
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