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Thomas Morffew
Works at Ren Media (DigitalRen)
Lives in Norfolk, UK
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Thomas Morffew

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Should we be scared of AI & it's impact on jobs?  Not if we are willing to continue learning
 
One of the best and most balanced pieces I have read on this popular topic.  The "Machinery Question" has arisen at each new technological introduction of our 2 century Industrial history.  But each time those fears arose in the past, technology innovations ended up creating more jobs than they destroyed.
 
 
 
Given the continuing automation of so much human work over the past couple of centuries, - why are there still so many jobs left?  The answer isn’t very complicated, although frequently overlooked.  Tasks that cannot be substituted by automation are generally complemented by it.  Automation does indeed substitute for labor.  However, automation also complements labor, raising economic outputs in ways that often lead to higher demand for workers.
 
h/t +Gregory Esau
The June 25 issue of The Economist includes a special report on artificial intelligence. AI has been making extraordinary progress in the past few years. It’s ironic that after years of frustration with AI’s missed promises, many now worry that...
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grte
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So Digital Billboard Ads Change With the Speed of Traffic Now http://bit.ly/2atywAu
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Wow news to me 
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Apparently vertical video is now OK.
 
The big flip: How Snapchat reoriented video advertising http://tnw.me/iCFcpwW
Embracing vertical video poses technical challenges for brands wanting to repurpose their video content, as well as requires a different artistic eye.
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Nooooooo
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2060 apparently.
 
A Future Without Street Signs http://trib.al/PxtV0I1
Driverless cars and augmented reality will mean city markers as we know them will cease to exist.
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I like the idea spoken in the article.. it is about change.. and the change which will be driven by technological shifts.. the vision presented is a one of the improvements that will happen.. there will be many. Many imperfections will be replaced.
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Automating Android Screen recording and device framing using ffmpeg.

https://paul.kinlan.me/android-screen-recording-and-device-framing/ 
I wrote about screen recording from Android a little while ago and whilst it is cool, I didn't document anything of the process that I had to get it into the device frame and make the screen recordings look all “profesh”. The process in the past was pretty cumbersome, I would grab the screen ...
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Mobility and Machine Learning top priorities for Google.

Mobile "the engine that drives our present" and Machine Learning "the engine that will drive our future".


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Deep blue hole
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Common sense SEO advice from +Mark Traphagen and +Tamar Weinberg
 
Old Content and SEO

There is some really good advice in this +Search Engine Land article by +Tamara Weinberg, but I'm going to disagree with one point.

Does Google Always Prefer "Fresh" Content?
Weinberg says:

Google’s algorithms favor domains with an ongoing flow of fresh content, but they also favor pages that were published recently. To update your content without sacrificing its seniority benefits, make sure that the new version sits on the same URL as the old.

The first sentence is an oversimplification. Google prefers fresher content when it makes sense to prefer fresher content. For example, for queries about news or current events, Google will rank newer content better, for obvious reasons. But for topics where the content is more evergreen, an older page that has really good information and/or high authority and relevancy signals, can rank well too.

Her second sentence seems inexplicably to contradict the first (and affirm what I said) as it references "seniority benefits."

The bottom line: Don't get caught up in a frantic race to constantly churn out new content if you think that's what you have to do to do well in search. Especially if you're turning out a lot of lower quality content to do that, you're likely causing more harm than good.

Yes, there are good reasons to have a steady flow of quality content. It helps build audience loyalty and keeps your site "up to date" looking for visitors. But don't do it just as an SEO strategy.
Looking to get the most SEO value out of your content marketing efforts? Columnist Tamar Weinberg explains how to breathe new life into your content assets.
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Not looking good for Vine.
 
Half of Vine’s 9,725 top accounts have abandoned the service
If online video is the next big content creation medium, the company who helped popularize the medium is in trouble. Bus
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+Patrick Horgan click the link and find out!
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Not much point in updating this chart anymore. Mobile wins.
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digital things
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Consultant with particular experience in digital + China. Digital coaching and support for all levels.
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Devon, UK - Wuhan - Beijing - London
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Digital, Community, Mobile, China
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  • Ren Media (DigitalRen)
    Consultant, 2009 - present
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