REPOSTING -- with updated image.

Online ads are surprisingly under-served during the holidays
Cyber Monday is gone, but another huge online shopping opportunity is just around the corner: the surprisingly under-served ad market around the holidays. Take a look below at the seasonal spike in shopping queries versus the level supply of ads. That white space in between? Pure opportunity.

Tip from our AdWords team: In addition to wrapping up more holiday customers through online ads, optimize your ads by showing them in top positions with your top keywords (especially your brand terms). We’ve just launched new options for Automated Rules, which allow you to automatically adjust your bids to meet top-of-page bid estimates.
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