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Thilo Heller
Works at intelliAd Media
Lives in München
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Thilo Heller

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Treffe +intelliAd bei der #tools2015 #toolstalk in #Berlin im Juni! Einfach bei mir melden -> +Thilo Heller
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Die tools ist die Expo + Konferenz für webbasierte Business-Anwendungen zur intelligenten Digitalisierung von Geschäftsprozessen für Unternehmen aus dem digitalen Umfeld und dem Mittelstand.
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Thilo Heller

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#UniversalAnalytics introduces new features that change the way data is collected and organised in +Google Analytics.

Manpreet Gill's second in the series examines the difference between ‘Custom Variables’ and the new 'Custom Dimensions and Metrics'. 

http://jfi.sh/1R7ip7J #GoogleAnalytics   #CustomDimensions
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Lesenswerter Gastbeitrag in der aktuellen HORIZONT von unserem CTO Tobias Kiessling über die zentralen Herausforderungen im Real Time Advertising
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The evolution of mobile phones....

Love this image. It shows what has become more important to us over time. For me, it illustrates the shift from communication to consumption.  What do you see?

Source: http://goo.gl/I4eeZ2
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Gutes Interview mit +Constanze Buchheim
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Wer digitale Fachkräfte sucht, muss sich gut verkaufen können, sagt Constanze Buchheim. Die Geschäftsführerin des Berliner Start-ups i-potentials hat sich auf die Rekrutierung von Mitarbeitern in der digitalen Wirtschaft spezialisiert. Im Gespräch mit MEEDIA erklärt Buchheim, warum sich Unternehmen oft selbst im Weg stehen und wieso es lohnt, sich für die englische Sprache zu öffnen.
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Thilo Heller

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Now more than ever, people search online to find things nearby. That’s why we continue to develop richer local ad formats that deliver more relevant information based on what someone searches for. 

“Where’s the nearest location?”
Last year [https://goo.gl/XlgiO2]  we enhanced location extensions to show up to three different locations for a business in a single ad unit for those “where’s the nearest location” moments. This improvement offers consumers the flexibility to choose which of your locations is most convenient for them.

“What businesses are near me?”
Starting today, we’ll now show three or four different businesses for location-related searches like “nearby auto repair.” Each ad unit will feature click-to-call and directions right at people’s fingertips. This new format organizes the information that your on-the-go customers need so they can easily compare options and take action, like calling your business or visiting your store.

If you have location extensions [https://goo.gl/m7i90y] enabled in your account, you’ll be eligible to show these new mobile ad formats. Learn more on our blog.

There are many types of extensions in AdWords that can make your ads more useful and engaging. To learn tips for best ways to use extensions for your business, check out our Best Practices whitepaper Fully Extended here: https://goo.gl/mqbhah   

Posted by Ayush Agarwal, Product Manager, AdWords
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+intelliAd slides from #som2015 about the combined interaction of  #customerjourney #RTB #Beacons #TVTracking by +Andreas Pförtner 
intelliAd Swiss Online Marketing Zurich 2015 Multichannel Marketing Beacons Andreas Pförtner
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Blended Search with News, Videos, Shopping, Images and Maps in the Google-SERPS: In this year's Universal Search study, it's all about Google itself.
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Introducing Google+ Collections, a new way to group your posts by topic

Our happiest Google+ users are those who connect with others around shared interests and passions. So we set out to give people a place to express the things they love. Today, we’re announcing Google+ Collections, a new way to group your posts by topic.

Every collection is a focused set of posts on a particular topic, providing an easy way for you to organize all the things you’re into. Each collection can be shared publicly, privately, or with a custom set of people. Once you create your first collection, your profile will display a new tab where other people can find and follow your collections.

Posts in collections you follow will appear in your Home stream, with a link to easily jump right into the collection so you can get to similar content from that author. Collections give you a great way to find more of the stuff you love from the people you follow.

Collections is available on Android and the web, and iOS is coming later. For Android users, make sure to update your Google+ app to get access to Collections.

For inspiration on interesting topics, check out our Featured Collections page here: g.co/collections

Create your collections today and share what you love.

Edit : Have questions about Collections?  Join this community for Help, Tips & Tricks : http://goo.gl/meRk8j
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Have him in circles
398 people
Boris Sambil's profile photo
Timo Aden's profile photo
Anca Carstea's profile photo
Noor Tarek's profile photo
Ironman Triathlon's profile photo
intelliAd's profile photo
Michael Pauls's profile photo
Maxime Rogier's profile photo
Michael Jentsch's profile photo
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Currently
München
Previously
Berlin
Story
Tagline
CMO @intelliAd
Introduction
Passionate about everything online, especially SEO, SEA, SMO, SaaS and the measurement of ROI of all things digital.
Bragging rights
Like: running, cycling, old cannondale bikes and music
Work
Occupation
CMO
Skills
SEO SEA SMO Sales Marketing Linkbuilding
Employment
  • intelliAd Media
    CMO, 2014 - present
  • Searchmetrics
    VP Sales, 2008 - 2013
Basic Information
Gender
Male