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The IDM
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Laura Scarlett discusses relevancy of local communications at the National Trust. http://ow.ly/UBDXf
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Jim Maddock and Aimee McIntosh talk about CRM initiatives at Guardian News and Media http://ow.ly/UBDCT
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If you sometimes feel overwhelmed by what is happening in mobile then take heart, you are not alone. Paul Berney, CEO and Founder of @wearemcordis explains the basic skills you need to learn to conduct mobile marketing right now.
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Here is a photograph of this years IDM Summer School Class of 2015!
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Social and digital marketing conference ‪#‎SMWF‬ is set to return to London for 2015 providing top-level strategic advice and social media marketing insight around how to engage customers, manage brand perceptions, empower employees and open new un-tapped audiences through diverse social media channels. Will you be attending?
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Yet again, only in London - IDM customers only live in London after all !!!!!
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Watch the highlights video from our IDM Annual Lecture 2015, HSBC's Amanda Rendle discusses The Marketing Department of the Future.
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The Power of Programmatic in Brand Building #idmblog http://ow.ly/UBEaI
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Andrew Day talks about how Segmentation is being used at News UK. He recently spoke at our Knowledge & Network event
https://www.youtube.com/watch?v=dCSVlJJoDnY
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There’s a great deal of content marketing related buzz and hype spinning round the industry. Cut through the noise and read our blog post courtesy of Mark Cripps, EVP Brand and Digital Marketing, The Economist.
http://www.theidm.com/blog/good-content-marketing-is-about-being-the-perfect-love-interest/
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We'd love to meet you at our next Knowledge & Network event on 7 July - Why you Need and How to Win your customers' trust. Essential stuff - and a steal at £37. Free if you're an IDM member!
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I'm really forward to the session. Such an important topic. See you there 
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Obsess about your customers – and 6 other takeaways from the IDM Annual Lecture 2015, IDM's Juliet Hilditch summaries the key themes.
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Obsess about your customers – and 6 other takeaways from the IDM Annual Lecture 2015, IDM's Juliet Hilditch summaries the key themes.
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If the IDM has a past customer who is willing to pay for another course but the IDM changed the way courses are delivered - Doesn't this show the IDM are only obsessed about customers in and near London? The way courses are delivered alienates Scottish customers and shows the IDM discriminate against non-English customers
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+44 20 8977 5705theidm.com
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hozaifa alsafwa
6 months ago