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The Agency
77 followers -
Big Picture Strategy. Tiny details included.
Big Picture Strategy. Tiny details included.

77 followers
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Managing a #startup is a lot of work, and it's especially important to be strategic about how you present your company to the rest of the world. Learn everything you need to know about #PR for startups here http://theagencyinc.ca/blog/toot-horn-pr-startups/ #communications
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#PR Food for Thought: Coveted PR opportunities are good for more than just your company's brand - they can help retain your top employees https://www.forbes.com/sites/forbescommunicationscouncil/2018/04/23/six-steps-for-leveraging-pr-to-retain-your-mvps/#5374f1e512a6 #communications
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The Swing of Things April edition holds some insights and experiences of the Public Relations industry from Kathleen Reid, Managing Director of Switchboard PR.
Thanks again Kathleen.
http://theagencyinc.ca/blog/the-swing-of-things-kathleen-reid/

#communications #publicrelations #PR #blog
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#PR Food for Thought: Earned media is often more credible and effective for communicating with the general public versus paid advertising. Learn 13 strategies you can use to earn media coverage via Forbes Communications Council https://www.forbes.com/sites/forbescommunicationscouncil/2018/04/16/13-proven-tactics-for-getting-free-pr/#36489c659e42 #earnedmedia #communications #prstrategy
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#PR involves tracking and compiling a lot of data and lists. In our latest blog, we give you tips to stay on top of keeping this info tidy to increase your efficiency http://theagencyinc.ca/blog/spring-cleaning-keeping-your-lists-data-and-other-resources-up-to-date/ #communications
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In the #PR industry, a strategy sets you up for big wins and helps you avoid losses. So having a strong strategy is key for success in meeting your goals http://theagencyinc.ca/blog/6-things-boss-expects-know-pr-strategies/ #communications #PRgoals
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#PR Food for Thought: Learn how you can improve your brand's #SEO performance using PR tactics and #mediacoverage https://www.searchenginejournal.com/pr-seo-ways-get-coverage/246037/ +searchenginejournal #communications #brandmanagement
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#PR Food for Thought: As data and analytics professionals continue to enter the newsroom, it's important for PR professionals to adjust their #pitches to accommodate them http://www.prnewsonline.com/prnewsblog/how-communicators-should-pitch-to-a-data-savvy-newsroom/ #communications
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Take control of your #PR strategy by implementing your own drafted content http://theagencyinc.ca/blog/role-content-pr-strategy/ #communications
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For March's 'Around the Press' blog, we spoke with CBC's Meghan Grant about pitching and other advice she has for #PR practitioners http://theagencyinc.ca/blog/around-the-press-meghan-grant/ #communications #journalism #journalist
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