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Apple App Store: 40BN Downloads And Counting; 2BN+ In December, ~20BN In 2012 http://tcrn.ch/XeqOKn
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What's weirder is that I've never downloaded a single one. I bought a single album on iTunes in 2006, I had a problem with it and never got a response, relationship quickly ended :-\ 
 
...just people downloading same apps from their older iPhones when they bought new iPhone 5.
 
I'd say the Xmas deals had something to do with it.
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